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Channel Marketing Executive

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Campaign Marketing Executive

Salary: £30,000k per annum

Duration: till end of June 2016,


A background in mobile apps or gaming would be essential and help towards understanding the marketing of gaming and electronic merchandising products and advertisements

You will be working within a team of 14. It is a great, lively team so a good team so fit is essential

Team/Department Mission:

The vision is to become an integrated platform division creating end-to-end customer scenarios while generating profitability and high customer satisfaction.

The UK team’s responsibility for achieving this is to market and sell products that enable consumers and small businesses to learn, have fun, and get things done.

Role Purpose:

To support the team of Channel Marketing Managers & Channel Marketing Executives within the Retail Sales & Marketing Division in various group processes and general marketing activities. The role is based at the Reading location.

Key Accountabilities

• Support Channel Marketing Managers in the tracking of marketing activity across all managed retail accounts

o Complete Proof of execution activity for purchase orders for all categories

o Complete product sales sheets / catalogue placement forms as required for all categories

o Conduct website audits to agreed rhythm for all categories

o Run weekly press reports and distribute for all categories

o Manage production and communication of Release Schedules – ensuring correct recipients and content
o Manage the library for all categories to ensure assets are up to date
o Coordination of Sales conferences & events, post CMM managed brief & sign off
o Management of field team monthly briefing process, via document & in person when appropriate
o Review editorials / advertorials against brand guidelines
o Organisation & despatch of merchandising materials
o Weekly online audits across nominated retail & operator websites

Key Success Criteria

• Marketing decks updated with proof of execution for all agreed activity – photos, press ads, online snips, etc to agreed timelines and stored in prescribed location for Windows, Office, Xbox and Hardware

• Regular press activity reports maintained, run and distributed as required for all categories

• Make sure all sites for all categories kept up to date with current assets and old FTP sites taken down to release space

• Website audits completed and actions circulated to the team

• Deadlines adhered to

Knowledge, Skills and Experience

1) Essential Experience
Very strong experience of Excel

2) Technical / Functional Skills
Knowledge of marketing planning process and key components

3) Personal Attributes / Interpersonal Skills
Good team player, excellent attention to detail, strong communicator, ability to work to deadlines

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