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Campaign Management

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Position is responsible for the management of cross-channel sales campaigns for driving incremental business line growth. Candidate will work with various cross channel leaders and stakeholders to define and develop sales campaigns, along with their schedules, for Sales Force Automation (SFA).



Candidate should have a strong analytical background and experience with database marketing, with strong sales and IT skills. Position is for eight hour shifts/ 5 days a week with possibility that this role will be continually extended based on need. Candidates must have strong comprehension of coding from a strategic perspective.



Core responsibilities of this position include:

• Act as the owner for various B2B and Retail systems and sales force efficiency initiatives.

• Liaison to functional teams

· Produces weekly and monthly reports and ensures accuracy of data

• Develop system project plans and manage process to implement on schedule

• Optimizes campaign lists for accurate campaign loads

• Leverages tools such as D&B database for creating the most effective sales campaigns

• Manages the requirements of all SFA sales campaign loads for both the Retail and B2B channels

• Standardization of campaign schedules

• Defines Ad Hoc campaign requirements

• Owns campaign list pull requirements via Hoovers, Dodge Reports and other sources

• Champion of growth generating campaigns and processes



Qualifications:

· Bachelor’s Degree in Finance, Computer Science or Business Administration

· Advanced proficiency in 2010 Microsoft Office products, including to Word, Excel, Access and Outlook and ODBC linking of databases

· Self starter, works well with others, excellent verbal and written communication skills

· Ability to handle multiple tasks and responsibilities

· Must have strong Database coding proficiency

· Ability to work under pressure and meet regulatory deadlines.

· Experience including skills with CRM, SQL, and Data warehouse

· Knowledge of Dun & Bradstreet database preferred

· Proven ability to manage multi-faceted projects/initiatives

· Strong written and verbal communication skills

· Significant knowledge of B2B and Retail sales channel process and procedures

· Incredible attention to details

· Project Management proficiency

· PMP/PMI Certification is not required but preferred for this role



· Primary Skill Requirement :

Database marketing
Primary Skill Requirement
Advanced Excel skills; Database Marketing

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