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CRM Marketing Specialist

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CRM Marketing Specialist
• Develop CRM communications for an innovative brand
• Competitive salary packages
• Central Melbourne location
This exceptional opportunity with a fast growing brand requires an experienced, enthusiastic and creative marketing specialist who thrives when leading and generating CRM campaigns.
This is a key position within the business CRM Department, responsible for the development and delivery of customer and prospect engagement communications. These communications are specially designed to drive retention and acquisition of existing and new customers respectively.
This role will be heavily involved in the development and execution of CRM communications required for new product launches and sales campaigns - ensuring pre-launch phases are implemented, product awareness is generated and conquest sales are achieved and ultimately ROI is optimized.

Some key attributes for this position include:
• Tertiary qualifications in a business related field with an emphasis on Marketing or Communications.
• Previous experience in CRM, loyalty or repurchase marketing communications
• Experienced in leading campaigns from cradle to grave
• Strong post campaign analytical skills
• The ability to work in a fast paced environment
• Excellent interpersonal and stakeholder management skills.
• Leadership skills and an affinity to work autonomously,
• On occasion provide support/guidance to other team members
• You will possess strong communication skills.
This is an opportunity to work collaboratively with a dynamic marketing focused team, representing an exciting brand. If you feel you are capable of undertaking this challenging but hugely rewarding role please apply today

For further information or to submit your application contact Lucy McCue on 03 8644 7777 or lmccue@firebrandtalent.com

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