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Business Process Analyst

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- Serves a population of 2,000 Company-affiliates websites managed by 750 digital agencies -- ensuring that the websites are collectively being tracked to a standard
- Gatekeeper for uniform reporting and ability to access data across the full portfolio of group

The Role:
- 18 month role where this person handles all requests that come through ticketing and request systems
- Must have’s : Detail oriented, experience in communicating a field service/account service background, ideally a passion for getting web analytics and digital and interactive marketing; great starting point for exposure to analytics; knowledge of digital marketing; some exposure to analytics would be great (if possible); tedious ---detail oriented; experience with project management – demonstrated abilities where they were on the firing line and triage requests, understand what’s important and prioritize
- The role will be very customer service oriented -- someone who is very organized, a good communicator and has a background in digital marketing
- Must be educated/understand what Google Analytics is
- Looking for someone with a minimum of 2-3 years in an account service position
- Must know MS Suite; Excel in particular
- The role will also be working with end-user clients that know English as a 2nd language; patience and sensitivity to other cultural norms
- The role is very customer service driven and is measured by customer satisfaction scores
- Nice to have's: Google Analytics and Google Tag Manage websites
- Previously, some websites weren't tracked and everyone was measuring a different way
- Now - seeking adoption from all of these digital agencies -- they need access to Google accounts from all these agencies
- team has a Google tag on these websites to make sure they're set up to standard -- all done through an automated process
- Short-term: Get everyone (agencies) on board with how website reporting is managed
- Long-term: Get more end-data from the websites and provide understanding why its important to track your website
- In communicating with these agencies, their group takes in requests from 3 sources: 1. Email; 2. Synergy - a ticketing/request system; and 3. Jira - also a ticketing system....requests could be in the form of an agency

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