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Brand Manager

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The ideal candidate will have a passion for small business and bias towards action. Must be comfortable creating digital experiences and have the ability to collaborate effectively with cross-functional teams, work autonomously, navigate ambiguity, and problem-solve. Responsibilities: • Obsess about Small Business owners and champion B2B insights to deliver compelling and differentiated marketing strategies and tactics that drive customer action. • Analyze business results, marketplace trends and consumer insights to inform/ advance positioning, product strategy, claims, branding and marketing strategy. • Develop and execute compelling B2B marketing strategies and digital/social campaigns/content that include competitive analysis, business case rationale, briefing marketing/creative teams, and sound strategy. • Manage various projects simultaneously and communicate with attention to detail and strong management of deadlines and milestones. • Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content. • Create test-and-learn agendas and develop new strategies to achieve specific business goals and thoughtfully recommends KPIs and benchmarks to help measure success. • Lead meetings with other strategists, creatives, publishers, and social engagement associates. • Bring forward strategic recommendations, innovative ideas, and fresh approaches to guide the brand and marketing strategy. • Be a good communicator. Outstanding writing, editorial, presentation and influence abilities across all levels of management. Preferred Qualifications: - Experience with brand strategy/positioning a plus. - Experience with B2B marketing is preferred. - Experience with marketing for a SaaS is a plus. Technical skills and abilities: • Thinks digital first – student of digital and must be fascinated by it. • Customer centricity and passion for the Customer experience is a must. • A strong understanding of web and social media trends and technologies. • Team player. • Personality to work effectively with internal and external partners. • Resourceful, innovative creative thinker. • Ability to partner effectively with cross-functional teams, work autonomously and navigate ambiguity. 8 month contract +   Pay is up to $35.45 per hour.

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