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Bilingual Copywriter (Hispanic Market)

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We are seeking for a Bilingual Copywriter with expertise in the Hispanic Market, to work onsite for an in house agency located in Richmond, VA.

Candidate must be responsible for overseeing all translations and trans-creations (grammar and brand tone), concept development for specific Hispanic Marketing efforts, conceptual Copywriter with experienced in direct mail, email campaign, web banners, landing pages, mobile and social media.

Responsibilities included:
• Demonstrates expert knowledge of Hispanic advertising and marketing trends and translates business intent into creative strategies and executions that market products effectively
• Demonstrates understanding of intended audience; interprets market research and test results and can use findings to focus targeted marketing messages
• Facilitates brainstorm sessions; recognizes ideas that should go forward
• Writes, concise, informative and engaging copy and persuasively communicates creative ideas and rationale
• Monitors projects to ensure creative intent is not diluted.
• Web, mobile and social experience a plus.

Experience:
4-year degree in communications, creative writing, journalism or similar discipline.
6+ years writing experience (Financial Services experience, preferred).
Portfolio demonstrates a variety of experience with national advertising or marketing campaigns: annual reports, broadcast, print and web..

Industry Knowledge:
Direct Mail and/or web experience required within any industry, (Financial Services, preferred).
Brings processes, technology or people solutions to the table with regard the design or print process.
Proven ability to coach and challenge design team to improve the effectiveness of creative
Technical Knowledge: Working knowledge of MS Word, InDesign and Acrobat preferred.

Please send your resume and link to your online portfolio directly to Rdavenport@aquent.com for immediate consideration now!

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