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Analyst, Market Research

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Our client, a leader in their industry, is currently seeking a Marketing Analyst to join their team on a temp to hire basis.

JOB SUMMARY:
Primarily responsible for supporting consumer and product research with meaningful project management, data analysis and research design support. The position will focus on both quantitative and qualitative consumer market research.


DUTIES AND RESPONSIBILITIES
1. Support Quantitative Consumer Research
a. Design, develop, build and launch surveys
b. Data structure and manipulation
c. Perform initial analysis and support insights and recommendations
d. Take a supporting role in reporting
2. Support Qualitative Consumer Research
a. Responsible for Focus Group Setup (Screener, Site Logistics, etc.)
b. Onsite support at Focus Groups
c. Support the Report development


SCOPE
The position will primarily support the work of the Market Research Managers. The responsibilities will increase after a proven track record of success.


QUALIFICATIONS
• Bachelors Degree (preferred Psychology, Business or Mathematics)
• Minimum of 1 to 3 years of practical experience on primary market research projects
• Demonstrated knowledge of market research fundamentals and methodologies
• Strong analytical skills (Preferred experience with SPSS like programs)
• Proficiency with Microsoft Office applications, with expertise in Excel (e.g., pivot tables, advanced functions, formulas, filtering, etc.) and PowerPoint.
• Enthusiastic about learning and developing new skills
• Excellent planning and project management skills, with proven experience managing multiple projects
• Self-starter (i.e., looking forward to and comfortable with taking ownership of projects)
• Extremely detail oriented in approach to work and timeline driven
• High personal integrity and humility
• Travel: The position will require moderate travel on a regular basis. (1 trip per month with a duration of 2/3 nights)

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