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Advertising Product Copywriter

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On-going project/freelance needs on-site at client location.
Writing samples must be submitted for consideration.

Write advertising copy to promote sale of goods and services by presenting information in an appealing, informative, concise and easy to understand manner.

Primary Duties:
• Communicate with internal and external customers for the best possible product presentation.
• Read/analyze technical information for each new product, and any existing products, for presentation in catalog and online. Proofread and edit as necessary.
• Observe, examine and use products to gain better understanding of subjects.
• Adjust products and other copy to meet the needs of customers, marketing and management.
• Track the progress of assigned pages throughout catalog process and track progress of products on Internet.
• Organize workload for efficient time-management to meet multiple schedule deadlines.
• Write other types of documents such as news releases, letters of response, personal interviews, items for other departments, instruction manuals, etc.
• Read and maintain a library of current reference materials and product files.
• Review copy using checklist and format copy according to department style guide.
• Understand laws governing copy such as registered and trademarked symbols, country of origin and material construction.

Key Qualifications:
• Excellent written and verbal communication/presentation skills
• Ability to read, analyze and interpret all forms of information
• Ability to write for a variety of media and audiences
• Ability to conform writing to prescribed style format
• Must be well organized, detail oriented, team oriented but able to work independently.
• Must demonstrate tact and diplomacy
• Ability to prioritize and multi-task efficiently
• Must possess strong analytical and problem solving skills
• Knowledge of MS Word and Excel (prefer FileMaker Pro as well). Minimum of basic Internet/e-commerce knowledge.
• Minimum of BA in English, Journalism, Advertising, Marketing or related field of study

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