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Advertising Copywriter

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Fortune200 Financial Services Company seeking experienced advertising Copywriter in Plano, TX to work directly and collaboratively on-site with members of the creative team and business partners to develop and produce effective communications. This copy writer must be self-organized and manage multiple deadlines on numerous concurrent jobs.

Position Requirements:
• Maintains awareness of latest advertising and marketing trends in the finance industry and advertising in general
• Brainstorms with team to develop marketing ideas
• Writes original, brand-compliant copy for online and/or printed marketing materials
• Documents creative strategy and effectively presents rationale and ideas to clients
• Web, mobile and social experience a plus.

Experience:
• 4-year degree in communications, creative writing, journalism or similar discipline.
• 3-5 years writing experience (Financial Services experience preferred).

Portfolio:
• demonstrates experience with national advertising or marketing campaigns: annual reports, broadcast, print and web.

Industry Knowledge:
• Direct Mail and/or web experience required within any industry, (Financial Services, preferred).
• Brings processes, technology or people solutions to the table with regard the design or print process.
• Proven ability to coach and challenge design team to improve the effectiveness of creative.

Technical Knowledge:
Working knowledge of MS Word, InDesign and Acrobat preferred.

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