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Ad Ops Specialist

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We’re looking for a passionate, detail-oriented, data-driven professional to join us in building the ad operations discipline as part of the Communications Planning team. The Communications Planning team is part of our in-house, full service agency, and is focused on the strategic planning, buying, and delivery for platform Brand and Consumer Product Campaigns and Initiatives. The ideal candidate should have a passion for leveraging data to help us inform and implement strategic marketing strategies, solving complex problems through technical and analytical excellence, and project managing multiple streams of work. You should have a deep understanding of social media platforms, advertising tools, and advertising philosophy.

Responsibilities

  • Lead the setup and execution of successful advertising campaigns for platform Brand and Consumer Products
  • Own all aspects of trafficking, campaign optimization, troubleshooting, and reporting, with a sustained focus on efficiency and scalability
  • Establish strong relationships with internal teams and partners, proactively manage communication during all phases of an active campaign’s life cycle
  • Leverage large and abstract data sets to identify opportunities for advertisers to increase performance, and scale their results to maximize return on investment
  • Work with global platform teams to develop best practices and procedures, monitor key advertiser and business metrics, and ensure consistency and open communication across regions
  • Identify and manage opportunities to enhance productivity and further develop our ad platform, tools, and guidelines based on business insights
  • Own resolution of system or process issues, by collaborating with internal product/engineering teams on solutions, and providing consistent support to clients

Requirements

  • Experience with SEO or SEM
  • Ads Trafficking experience
  • Social media Ads Platform exp
  • Managing Ads campaigns in DSPs
  • Fluency in business English
  • 2-5 years Ad Ops experience
  • Familiar with 3rd party ad serving technologies (Tags & Pixels)
  • Media Agency Experience/Sales 
  • Excellent communication and project management skills
  • Excellent quantitative and analytical skills
  • Self-starter with the ability to work in a fast paced, startup environment
  • Extremely organized and highly motivated
  • Desire to be a part of the constantly evolving digital ad marketplace
  • Knowledge of online advertising and/or measurement methods and technologies
  • Basic SQL knowledge required
  • A passion for social media

Education

  • Bachelors or Masters degree from a top university

 

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