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Action Sports Product Brand Marketing

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The nature of the work is focused on creating product and brand demand, understanding external constituents and effectively presenting company or product information. Assist in the development and execution of seasonal and category marketing programs Engage with the consumer by category to ensure targeted programs are driving brand strategies with the consumer Adopt, enrich and creatively execute and/or support global cat strategy within local markets Partner across internal teams (sports marketing, event marketing, retail brand marketing, etc.) to ensure programs are executed per category brand direction.

Responsible for executing digital category strategies for our wholesale partner sites. Will work closely with the category leads, the Account managers, and the digital brand team in the development of programs and digital experiences that drive our brand and commerce initiatives forward.

Skills:
preferred 2 years mktg experience, local consumer knowledge, passion for sport/brand. Typical Office: This is a typical office job, with no special physical requirements or unusual work environment.

Must have a strong knowledge of the digital landscape, a working knowledge of consumer shopping experience online and should be knowledgeable of the sport and fitness industry. Should also have be detail-oriented and have strong project/program management skills. They will be required to multi-task and take on a number of projects at the same time. Should have experience in Word, Excel, Powerpoint and must have strong communication skills.

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