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Account Manager

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Position Description

Our client, a leading insurance organization in Hartford is looking for a talented Account Manager to join their internal creative team on a long-term contract basis.

Creative Services Account Manager:

  • Owns the internal client relationship

  • Builds long-term relationships with internal clients

  • “Sell” clients on team's services and creative ideas

  • Function as the primary liaison between the client and the creative team

  • Advise on strategy & tactics

  • Ensure the client's expectations are met on key projects regarding vision, quality, schedule and budget

  • Do NOT create copy or design materials

  • Responsibilities:

    Strategic Advisor to client:

  • Advise on marketing and creative strategy (may include work on audience, messaging, competitive intelligence, channel marketing, media selection)

  • Advise client on appropriate quality standards (in the context of cost and schedule options)

  • Contact each client regularly to assess client needs. Discuss priorities current and upcoming projects, and post project recaps

  • Negotiate the project details between the client and the creative team

  • Present campaign/project strategies and creative to clients (in person)

  • Explain the creative rationale behind concepts to client, and how the creative connects to the goals in the creative brief

  • Attend client staff meetings

  • Discuss every new creative brief live with client to ensure solid creative direction is provided to CS team

  • Creative Services Leadership:

  • Advise on client vision, represent the client's vision within the creative team

  • Lead meetings with members of creative and traffic teams to kick off projects

  • Present client jobs at creative review, providing background and creative rationale

  • Project Management:

  • Provide the traffic manager with all needed information to initiate a job

  • Oversee production of major components for clients’ major campaigns

  • Obtain all necessary sign-offs

  • Manage schedules, budget, assets for each job. Review status of each job

  • Ensure requirements and project deliverables dates are clearly communicated, understood and executed

  • Develop detailed project plans and monitor progress against them

  • Document and communicate scope change (obtain client approval as required)

  • Provide weekly status reports to client, including hours spent and ETA per job.
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