Driving Customer Traffic at Dell

Aquent Aquent

NEEDS

Dell SecureWorks needed online components for their holiday security awareness campaign. They needed assets that would be easily identifiable to drive customer security awareness and to drive employees to the webcast. In addition, Dell SecureWorks wanted to show the Kill Chain framework in a simple, easy-to-view digital document.

SOLUTION

Aquent Studios designed social media tiles for Twitter and Facebook campaigns to raise awareness and drive customers to the holiday shopping security information and the Dell SecureWorks Advanced Incident Investigation webcast. To show the Kill Chain framework in a visual way, Aquent Studios created an infographic displaying the workflow that advanced threats employ.

RESULTS

Successful customer communication resulted in increased customer traffic and security awareness, and high employee attendance at the webcast.

Recent Case Studies

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Creating online learning materials

Aquent helped one of the nation's largest publishers of educational materials to launch profitable new online learning materials.

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Building a UX Team

Aquent helped a multinational energy company build a team of UX and mobile experts in-house, saving the client 30%-50% over an outside agency.

Accelerating Project Delivery image

Accelerating Project Delivery

Aquent helped an aerospace client develop and execute a “design thinking” program to help improve the quality and the turnaround time of their creative projects.

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