Senior Manager of Brand Design

Overview

Our consumer health company is looking for a Senior Manager of Brand Design to cover a leave through August 2024 with possibility to extend or convert.

This is a hybrid role in New York City.

Years of Experience: 7-10

Deliverables:

• Serve as a Decision Maker—work closely with Brand Design Leads who are responsible for project execution and brand leadership
• Develop Brand Strategy to unlock meaningful Brand Experiences— in partnership with Brand Design Leads and Brand Strategy Director
• Think analytically and creatively about the role of brand content across touchpoints
• Lead the team to build excellent content for Brand Guidelines & Executional Toolkits
• Implement the Design Thinking Process and Human-Centered Design
• Oversee agency executions and provide clear feedback/guidance with the Brand Design Leads
• Mastery of skills required throughout the design process on End-to-End Projects
• Develop Brand Identity Systems across touchpoints to drive consistency and efficiency for consumers
• Create brand guidelines and channel-specific executional toolkits
• Packaging Design Experience—Developing Design Intents, Templates, Packaging Guidelines, color matching
• Advocate and execute sustainable and inclusive design solutions

Hard Skills: (tools, technology, software, research, graphic design, etc)

• Mastery of skills required throughout the design process on End-to-End Projects
• Develop Brand Strategy to unlock meaningful Brand Experiences across touchpoints
• Implement the Design Thinking Process and Human-Centered Design
• Brand-Growth mindset with an understanding of business objectives
• Advocates for the value of and impact of design for the business
• Packaging Design Experience
• Brand Design Experience

Soft Skills: (collaboration, communication style, work style, follows direction, takes initiative, etc)

• Oversee 3 Brand Design Leads + additional designers, contractors and freelancers
• Sets team priorities and drives team engagement
• Optimize working processes and efficiencies
• Effective utilization and management of design resources
• Superior Presentation Skills / Storyteller
• Collaborative
• Comfortably leads meetings

Nice to Haves:

• Science of Brand Growth knowledge
• Service Design
• UX/UI Design
• AI Software