- Location:
- Remote • Manhattan, New York
- Job Terms:
- Permanent
- Salary:
- $100,000 - $110,000
- Start date:
- 03/27/2023
- Date:
- 03/17/2023
Job Description:
Account Director
Our client has played a leading role in developing Broadway’s most iconic brands, from the stenciled typography of Rent to the strikingly bold star of Hamilton. They are a team of storytellers and research nerds, digital gurus and media-buying mavens — all driven by both brains and guts. They take laughter seriously and leave our egos at the door. They celebrate diversity because we know it makes us stronger. They are passionate about what we do, and compassionate in how we do it. They believe our end goal is to enrich the lives of audiences from all around the world. And that is what motivates us. It’s a tremendous (and inspiring!) task; are you up for the challenge?
The ACCOUNT DIRECTOR oversees the overall strategy, planning, coordination and execution of a show’s advertising and marketing campaign. The Account Director is responsible for shaping the “story” of each client meetings and must speak holistically about advertising, both internally and externally, including: brand story, industry perception, consumer strategy, creative directions and insights that will drive all parts of the campaign.
The Account Director also oversees and manages a team of Account Managers/Assistant Account Executives to ensure good communication and internal work-flow. The Account Director works closely with Creative Director in shaping a show’s marketing path.
RESPONSIBILITIES:
- Oversees the strategy, planning, coordination and execution of a show’s overall advertising and marketing campaign
- Shapes the “story” of each account, initiating long-term planning according to a show’s life cycle and sales needs
- Sets media strategy including buying/negotiating
- Creates insightful objectives and strategy to direct the internal team based on research and data from the digital/analytics team.
- Oversees the project briefing process, working with Account Manager and Creative Project Associate on execution of all deliverables
- Leads overall communication between the client, all internal teams and any additional agencies
REQUIREMENTS:
- Entertainement expereince is a MUST
- Experience working in advertising agencies and in the theater industry
- Experience in media strategy, buying and planning
- Understanding of advertising/marketing principles
- Proficiency in G-Suite, Microsoft Word, Microsoft Excel, Keynote and Power Point
- Extreme attention to detail and strong ability to multitask
- Strong interpersonal skills and ability to communicate effectively with a range of personalities
- Ability to keep calm under pressure in a fast paced environment
- 5+ years experience working in marketing or advertising (interactive experience / knowledge of social a plus)
- Interest in / knowledge of the New York theater industry
Salary: $100,000 - $110,000/year
Account Director
Our client has played a leading role in developing Broadway’s most iconic brands, from the stenciled typography of Rent to the strikingly bold star of Hamilton. They are a team of storytellers and research nerds, digital gurus and media-buying mavens — all driven by both brains and guts. They take laughter seriously and leave our egos at the door. They celebrate diversity because we know it makes us stronger. They are passionate about what we do, and compassionate in how we do it. They believe our end goal is to enrich the lives of audiences from all around the world. And that is what motivates us. It’s a tremendous (and inspiring!) task; are you up for the challenge?
The ACCOUNT DIRECTOR oversees the overall strategy, planning, coordination and execution of a show’s advertising and marketing campaign. The Account Director is responsible for shaping the “story” of each client meetings and must speak holistically about advertising, both internally and externally, including: brand story, industry perception, consumer strategy, creative directions and insights that will drive all parts of the campaign.
The Account Director also oversees and manages a team of Account Managers/Assistant Account Executives to ensure good communication and internal work-flow. The Account Director works closely with Creative Director in shaping a show’s marketing path.
RESPONSIBILITIES:
- Oversees the strategy, planning, coordination and execution of a show’s overall advertising and marketing campaign
- Shapes the “story” of each account, initiating long-term planning according to a show’s life cycle and sales needs
- Sets media strategy including buying/negotiating
- Creates insightful objectives and strategy to direct the internal team based on research and data from the digital/analytics team.
- Oversees the project briefing process, working with Account Manager and Creative Project Associate on execution of all deliverables
- Leads overall communication between the client, all internal teams and any additional agencies
REQUIREMENTS:
- Entertainement expereince is a MUST
- Experience working in advertising agencies and in the theater industry
- Experience in media strategy, buying and planning
- Understanding of advertising/marketing principles
- Proficiency in G-Suite, Microsoft Word, Microsoft Excel, Keynote and Power Point
- Extreme attention to detail and strong ability to multitask
- Strong interpersonal skills and ability to communicate effectively with a range of personalities
- Ability to keep calm under pressure in a fast paced environment
- 5+ years experience working in marketing or advertising (interactive experience / knowledge of social a plus)
- Interest in / knowledge of the New York theater industry
Salary: $100,000 - $110,000/year