#186143

Associate Category Merchant- REMOTE

Location:
Remote • Remote- EAST COAST
Job Terms:
Temp-to-Perm
Salary:
$75-85K
Start date:
February 2023
Date:
01/12/2023

Job Description:

Associate Category Merchant

CVS Health is embarking on a bold digital agenda to transform health care and empower millions of customers on their path to better health. We are creating innovative digital solutions that will make healthcare more accessible, more integrated and more reliable for more people, online and in our stores. We are looking for passionate, driven people who want to join a high energy and growing team to make a difference in customers’ lives and who want to be on the ground floor of digital innovation that aims to reinvent what a pharmacy and a healthcare company can be. 

The ACM will work closely with the CVS ECommerce Category Manager and be responsible for delivering on the merchandising objectives as they relate to the CVS digital strategy plan.  You will be aligned to a category and work with your Category Manager to help implement and grow strategic initiatives for your assigned category. You will assist the Category Manager with a full scope of responsibilities including attaining budgeted sales, gross margin, and building market share within the category.  This will include full P&L responsibility for attaining budgeted sales, contribution margin, and gross margin return on inventory investment.  You will develop annual category business plans for 1,3 and 5 years out as well as category strategic plans for weekly, seasonal, and annual merchandising programs and maintain competitive analysis, including competitive store and site visits.  You will work collaboratively on the development of strong joint business plans with suppliers and the front store merchandising teams, to achieve targets and proactively build plans to close gaps as needed.  

As an Assistant Category Merchant, you will work closely with and be part of the Digital Category Management and Merchandising team.  You will collaborate and partner with a large cross functional team to achieve the strategic category merchandising objectives.  This team includes individuals from site merchandising planning and optimization, site merchandising operations, 3rd party program management, digital merchandising analytics, as well as pricing and marketing.  In this role you will work closely with the Ecommerce Category Manager in searching out new, competitive opportunities at CVS within your assigned categories and driving the business to ensure an industry leading ecommerce position for CVS.  

Specific responsibilities include but are not limited to:

  • Co-contributor in the development of annual category business plans for 1,3 and 5 years out

  • Provide strategic insights to support the development of category strategic plans for weekly, seasonal and annual merchandising programs and maintain competitive analysis, including competitive site visits.

  • Provide recommendations directly to sales and margin goals in assigned categories

  • Collaborate/partner with internal / external team’s retail merchandising, store brands, marketing, operations, vendors & media partners on assigned projects:

  • Attending meetings as an acting lead on the Digital Ecommerce Merchandising team 

  • Analyze relevant data and incorporate findings and recommendations into Category Plans for merchandising programs that reflect deep personal knowledge of our businesses, customers and clients:

  • Analytics & reporting (provide internal / external updates to partners):

  • Manage / track vendor traffic goals utilizing Adobe Analytics Platform

  • Provide updates to key stakeholders

  • Manage / track category playbook performance utilizing Adobe Analytics Platform

    • Provide updates to key stakeholders

  • Digital Category Playbooks, manage and lead the initiative in partnership with internal / external stakeholders: 

  • Playbook kick-off

  • Digital 101 presentation

  • Site optimization workshops

  • Traffic driving plans

  • Reporting / Analytics

  • Site Optimization, manage and lead the strategy & execution of assigned categories in partnership with site experience team & internal / external stakeholders:

  • Browse path optimization 

  • Category Taxonomy management / updates

  • Refinements & Attributes management / sku tagging

  • Product page management / optimization 

    • Descriptions do they meet the SEO guidelines

    • Is the short description complete and SEO optimized

    • Images is the hero image the best image, are the images up to date, can have up to 5

    • Are all mandatory fields filled out

    • Do products have reviews; how many / how old

    •  Is there SB equivalents on all NB’s

    • Are there product carousels example other related products

    • Price policy; review all SKUs and identify ones that are not part of MAP and immediately push display sitewide

    • Do skus have Webcollage content or would they benefit from it

  • Sku grouping management / optimization

    • How are the SKUs grouped

    • Is consistent across the category (e.g. by pack size for Nexium and pill type for store brands)

  • SEO optimization

    • Metatags

    • Unique Content

  • Search optimization

    • Key search terms

    •  

    •  

Compensation Range: $75-$85K

The range provided is our reasonable estimate of the compensation for this role. The actual amount may be higher or lower, based on factors such as experience, knowledge, skills, abilities and location.

 

 

 


 

Client Description:

Aquent Studios is a global creative studio that delivers scale, speed and efficiency to the world’s most recognized brands.  We create the work that matters the most to them—work that has a real impact on their business. As an Aquent Studio team member, you’ll have the opportunity to engage with the largest and most influential companies in the world, solving design challenges and extending their brands across tactic types and platforms, including digital design, UI/UX, video, motion, content, print design, web development, and more. If you want to do work that matters in a collaborative setting that values ingenuity and personal growth, you have found the right place!

 

Requirements:

Requirements

  • 1 – 3 years related work experience, preferably in e-commerce or digital native environment

  • Bachelor’s degree in marketing, business, communications, or related field

 

Preferred Qualifications

  • Proven ability to manage multiple projects concurrently

  • Excellent project management and organizational skills

  • Strong creative thinking, problem solving and analytical skills

  • Ability to build productive cross functional relationships at all levels of the organization as well as with suppliers and other external partners

  • Highly effective written and oral communicator

  • Content management system experience a plus

  • Web analytics platforms such as Adobe Analytics a plus

 

Education

  • Bachelor’s degree required

  • Bachelor’s degree in marketing, business, communications or related field preferred