Sr. Marketing Manager

Chicago, IL
Job Terms:
Start date:
Posted By:
Sara El-Shami

Job Description:

In this role, you will be responsible for managing the development and execution of marketing and creative strategies for the Saks Program across multiple channels and customer segments. The successful candidate is customer-centric with an understanding of multi-channel best practices in developing, managing, and executing multiple customer communications across several customer segments.

Builds and develops strong relationships with our external partners focused on reaching our shared marketing objectives and goals.
Leads creative strategy including the development and execution for multiple marketing initiatives in both digital and print. Includes developing the creative brief based on project intent, providing feedback to the creative team throughout development, routing for feedback and ensuring all required updates are made.
Leverages customer insights, campaign performance results and partner needs when developing marketing initiative recommendations impacting marketing plan and/or creative strategy.
Oversees project management of deliverables, including marketing plans, budget, timelines and results. Identifies any potential issues and opportunities and appropriately escalates. Develops detailed documentation for team reference.
Supports leadership with product development efforts including ideation, research, concepting, and go-to-market strategy.
Supports annual marketing strategy development planning including compiling previous results and insights, facilitating partner brainstorm discussions and creating final documentation.
Takes a holistic and customer-centric view on end-to-end customer experience, including branding and usability.
Champions the brand, ensuring that all marketing aligns to respective brand personas, voice and style guides.
Collaborates with multiple cross-functional teams including creative agencies, analytics, research, operations, legal and client/partner.

The Ideal Candidate:
Thrives on collaboration, the opportunity to build in white space and the drive for results.
Is a highly effective communicator who can influence internal decision makers with formal recommendations and informal networking.
Is a skilled relationship-builder who can create strong, high-leverage internal networks.
Has a passion for leveraging data, metrics and insights to drive results and learnings, specifically in digital channels.
Can manage the details of multiple projects, deadlines and changing priorities, while maintaining excellent and accurate work.
Identifies and plans for potential obstacles using creative problem solving when needed.
Possesses strong communication and influence skills: verbal and written.

Basic Qualifications:
4-year degree in Marketing, Communications or Business. 5+ years of professional experience, preferably in a marketing, project management or agency environment.
At least 2 years experience in planning, executing and analyzing marketing programs
At least 2 years of experience managing creative processes, partnering with creative teams and developing creative optimization frameworks that drive results.
Strong communication and influence skills: verbal and written.

Preferred Experience in:
At least 2 years in financial services industry
At least 2 years in retail industry

Client Description:

This client puts its money where its mouth is. As a leading financial services and tech company, they’re constantly pushing the envelope to adapt and stay ahead of trends - whether it’s trends in financial products or in the way they treat their customers. Our client sets the bar in customer experience.

Our Talent are working with “best-in-class” global marketing teams on omni-channel campaigns, leveraging innovative technologies to drive customer engagement. AQUENT Talent work alongside full-time employees presenting ideas to stakeholders and influencing business decisions every day.

Working here:

  • You’ll be pushed to bring thoughtful creative and marketing ideas to the table

  • You’ll be collaborating in an Agile environment to deliver purposeful projects

  • You’ll be working with a global brand - meeting customers where they live by leveraging AI, ML and VR


Freelancing long-term with Aquent gets you access to some pretty cool things:
- You're paid weekly
- Subsidized health and dental benefits after your first four weeks of work (averaging at least 20 hrs/wk)
- Paid Sick Leave for all US and Canada talent
- Access to Fidelity 401(k) with company match
- Access to FSA Program (pre-tax payment toward bus or train passes, etc.)
- Direct deposit for your paycheck
- Access to our Talent Rewards Program (we reward for referrals!)
- Access to free online courses via Aquent's Gymnasium, to help you develop your skills: http://gymnasium.aquent.com/
- Aquent support: your Aquent Agent checks in with you during the course of your contract to make sure you're happy and progressing according to your expectations (we're also there to be looking for new opportunities for you when you're close to wrapping up)Not the job for you? Tell your friends and reap the Rewardshttps://aquent.com/rewards/