#180873

Marketing Manager

Location:
New York, New York
Job Terms:
Temporary
Salary:
DOE
Start date:
ASAP
Posted By:
Jaleesa Nance
Date:
06/02/2022

Job Description:

 This person will help to develop business marketing strategies and content to help agencies and advertisers see Client's platforms as the world’s biggest sandlot for them to develop, test and refine creative ideas. In particular, the ideal candidate will have the strategic, storytelling, and operational acumen to combine industry insights with Meta products and solutions and provide creative guidance and data-backed best practices that inspire advertisers to create effective mobile creative and change how they engage with creative on our platforms.

This person will also be highly collaborative, with experience in driving cross-functional marketing initiatives, and setting goals and expectations for sustained impact. Excellence in communication and stakeholder management is required.

Responsibilities:

- Develop integrated marketing strategies that drive awareness, education and adoption of creative guidance for the agency and advertiser audience
- Responsible for helping further the creative strategies marketing system, by highlighting, amplifying and driving to creative measurement content and the Creative Guidance Navigator (CGN) tool to inform advertisers’ campaigns and strategies
- Developing and analyzing quarterly traffic reports for the CGN tool
- Execute on marketing strategies, delivering related programs and materials (e.g., presentations and keynote decks, sales enablement, campaign assets) that bring Clients creative best practices to life and drive established outcomes
- Support the development and maintenance of client's tool, enabling us to become the one-stop shop and go-to for all creative best practices on Meta platforms
- Lead/support cross-functional relationships to scale Client's position as a measurement leader with teams
- Collaborate with cross-functional Marketing and Sales partners on opportunities to scale work via major marketing moments and sales channels
Support the integration of measurement solutions within key GBM programs like Video/Brand Solutions and Insights & Foresights

Qualifications:

- Experience guiding content development and strategy across different channels and with input from multiple stakeholders
- Knowledge of fundamental project management concepts, such as creating work-back schedules, evaluating project scope, and managing deliverables
- Comfortability with industry insights and competitive industry trends
- Ability to quickly get up to speed on complex concepts and plan and execute on multiple marketing initiatives in tandem
- Track record of collaborating across multiple teams, internal and external vendors/contractors, and agencies to produce marketing assets

Client Description:

Based in Menlo Park, California, this top social media company builds technologies that help people connect. Their mission is to give people the power to build community and bring the world closer together.

With a culture of constantly iterating, solving problems and working together to connect people all over the world, it’s important that their workforce reflects the diversity of the people they serve. Hiring people with different backgrounds and points of view helps make better decisions, build better products and create better experiences for everyone.

Working here, you’ll:

  • Be part of their mission of community building
  • Work on the most visible apps and services in the social media industry
  • Work in an Agile environment, in constant iteration and problem-solving mode
  • Have a hand in developing products that empower more than 3 billion people around the world to share ideas, offer support and make a difference

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/find-work/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.