#174852

Digital Marketing Coordinator

Location:
New York, NY; San Francisco, CA
Job Terms:
Temporary
Salary:
DOE + Benefits
Start date:
ASAP
Posted By:
Teddy Stackman
Date:
11/22/2021

Job Description:

Aquent's client is the home for insights powered by what unfolds on social media platforms everyday. As a Digital Marketing Coordinator on this team, you'll be joining us during an exciting time of growth and evolution. By definition, a coordinator role means bringing the different elements of (a complex activity or organization) into a relationship that will ensure efficiency or harmony. And we want someone who can do just that across our digital channels.

We'll be looking to you to bring energy, organization, creativity, social platform experience, analytical skills, attention to detail and critical thinking to this role. This person should have an understanding of global business considerations and experience working with cross-functional relationships, along with a keen eye for identifying opportunities for simplicity, order, and efficiency in processes and projects.

This is a contract (contingent worker) position ideally based in San Francisco or New York.

Job Responsibilities:

• Oversee the content calendars, publication, and coordination of internal and external, digital, and offline marketing channels: Newsletters (internal and external), social media channels, internal corporate communication

• Support the evolution of  digital communities across its owned social and digital channels.

• Maintain content calendars and promotional strategies for paid and unpaid content, working closely with agencies, internal stakeholders, and cross-functional teams who support such efforts.

• Execute on testing and measurement strategies to ensure efficient and effective digital marketing campaigns.

• Support analytics and measurement efforts during quarterly reporting cycles and at the completion of campaigns or marketing pushes.

• Work in close partnership with cross-functional teams (like Accounting, Legal and Communications) and agencies to ensure creative, copywriting, and overall messaging is cohesive, comprehensive, and consistent.

• Work in close partnership with the Global Program Manager, Digital Strategist, and Project Manager to ensure the cross-functional teams that bring our program to life are running smoothly with the resources they need and information required to stay on track (such as Finance teams, creative and digital agencies, global stakeholders, etc)

• Assist in project management, ensuring no details fall through the cracks when it comes to timing and stakeholder involvement.

• Assist in budget tracking, and invoice/purchase order/Statement of Work creation and filing.

Skills:

• 3-5 years of digital marketing and social media experience, preferable: community management experience

• Demonstrated email and/or social media marketing aptitude, including effective copywriting skills

• Familiarity with digital marketing, and email marketing in particular, including segmentation strategies, A/B testing, and measurement

• Experience with email and social media analytics and reporting, telling stories with data

• Astute attention to detail

• Understands the nuances of working across a global team

• Proactive attitude when looking for answers

• Creativity and a keen eye for creative production and brand design; eagerness to collaborate cross-functionally and develop integrated programming and plans

• Desire to create opportunities and systems where improvements or enhancements can be made

• Superb communication skills

• Comfort with ambiguity and a willingness to go the extra mile

• Effective copywriting skills

• Desire to learn and grow from day one, ran social media campaigns

Education/Experience:

• Bachelor’s Degree in marketing, communications, or journalism.