Product Lead

New York, NY
Job Terms:
DOE + Benefits
Start date:
Posted By:
Danielle Bodemann

Job Description:

The marketing automation team is a multidisciplinary group of engineers, data scientists, designers and marketers. With a global footprint of marketing programs, we engage millions of advertisers and agencies of all sizes, helping them grow their business by making company data, research and content more accessible and useful. We drive new customer acquisition, product adoption, revenue growth, and brand affinity for advertising business and products.

The product leads for ads marketing automation are responsible for developing a strategy for the marketing technology, and building tools that power acquisition, retention and product adoption campaigns.  Our mission is to build great user experiences for the millions of customers ads acquires and grows each year, and help all ads marketers launch their campaigns efficiently and effectively.  We lead the development of business requirements, identification of product requirements with software engineers, and project manage the development of tools built by our team.  
This company runs over 2,000 events per year for advertisers and has an extensive set of tools to assist marketers in the execution of these events.  You will track progress against our 2022 plan for new features and identify pain points with the existing tool set that need to be addressed by our engineering teams.  You will coordinate efforts across our various engineering teams, and work with stakeholders in marketing, sales and engineering to agree on solutions that meet our business needs. 

Coordinate delivery of product roadmap across vendor engineering teams
Advise on prioritization of new features and bug fixes based on business priorities
Communicate feature launches to ads marketing via internal emails, team meetings, and one-off training sessions for marketers
Work with marketing stakeholders to identify changing business needs and their impact on the product roadmap

Bachelor's Degree
Written Communication - 4 years
Stakeholder Management - 4 years
Project Management - 4 years

Software Lifecycle Management - 2 years
Marketing Automation - 2 years
Events Management - 2 years

Client Description:

One thing we know is that this client, as big as it is, is still setting the standard for not only the product they’re turning out, but for the way they conduct business.

Our client is the global leader in technology, with offices in many major cities. As different as those cities are, you can expect that the personality of each office is the same. Commonalities include bringing people together in the physical work space, outlets for creativity (outside work-related exercises), and a setup for brainstorming on the fly, whenever the opportunity strikes.

What they see in your resume, if you’re selected, is your ability to be an autonomous thinker, and a team player; someone focused, and driven to push the envelope who can also let down their guard and have fun with the team while doing it; someone who has the intellectual capacity to challenge even the most innovative thinkers without the hubris that tends to accompany it. No egos here!

Here, everyone is considered a project owner, and expected to give 100%, even when the path forward isn’t necessarily clear.

Work here, and know you’re working with a Forbes #1 rated company.

Work here, and know you’re setting the pace for digital products globally.

Work here, and find the challenge of your career!

And in case you’re afraid you won’t have time for other things, you’ll be able to take advantage of:

  • Fitness center access

  • Discounts on things like dry cleaning and oil changes

  • Free lunches

  • Convenient commuter shuttles

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/find-work/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.