#174221

Senior Copywriter, Studio A PDX

Location:
Portland, OR (partial on-site)
Job Terms:
Temporary
Start date:
11/15/2021
Posted By:
Tamira Imondi
Date:
11/03/2021

Job Description:

Studio A is an in-house digital creative studio at adidas. We work around the globe to support our business and
brand with stories that focus on people, rooted in culture. We are at the heart of the brand, making creative with a
strong sense of purpose. We’re a group of creatives, strategists and planners working together to execute
concepts for all things digital.


We’re starting a new arm of Studio A right here in PDX, building our own creative team from the ground up. We
are looking for a Senior Copywriter for our Studio A team at our North American headquarters in Portland, OR.
As a Senior Copywriter for Studio A PDX, you are accountable for digital copywriting concepts and solutions. You
are a storyteller in an online environment, knowing your channels and touchpoints. Additionally, you will be
managing creative projects from concept to completion – following the global brand direction, and the brand
voice. You will work closely with the creative team - including other copywriters, art directors, designers, project
managers, and producers - as well as major stakeholders, to deliver industry leading digital concepts and solutions.
Additionally, you will lead other copywriters within Studio A to create industry leading concepts. You are
responsible for sharing inspiration and best practices for writing and communications in order to uplift the quality
and consistency of the creative team.


Key Responsibilities
Scope: Accountable for delivery of a wide range of copywriting, concepts, and solutions
1. Digital Creative Concepts and Solutions
Lead and create copy for specific digital campaigns, projects, services and toolkits for Digital activation,
Business Units (BUs), and Digital Brand Commerce (DBC).
Create and execute progressive and creative concepts from ideation to final execution.
Write and direct others to create appealing copy that attracts, inspires and engages our consumers
throughout their journey to achieve their goals and ambitions through sports.
Review copy and concepts and contribute to creative direction.
Collaborate with digital creative experts, freelancers and agencies, ensuring efficient delivery of creative
assets.
Share your unique perspective, helping to inspire your peers with your passions, personal experience, and
external input.
2. Creative Standards
Follow and educate others on copy guidelines and embody the adidas brand voice.
Drive creative reviews and create brand consistency across copy deliverables.
Keep up to date with trends in writing, communications, and digital technologies—and then share your
findings with the creative team.
Contribute to the digital creative community by sharing and incorporating best practices.
3. Creative Consultation & Collaboration
Consult stakeholders on digital copywriting by providing examples of innovative solutions for new digital
creative concepts.
Present your concepts and copy to stakeholders and support your work with a clear rational and
recommendations. Challenge stakeholders and business owners to ensure optimized solutions for our
consumer, business and brand.
Understand business needs and collaborate with stakeholders to create effective creative solutions.
Key Relationships
Sr Art Director (Manager)
Internal and freelance copywriters and designers
Digital Activation
Global and NAM BU teams
Digital Design Community (UX, UI, Digital Design, Content Publishing)
Translation teams

Requirements
1. Education & Experience
Degree with focus on Creative Writing, Marketing & Communications, Media and related areas
5+ years of experience as a Copywriter within a global creative agency or environment
Experience working with brands developing creative solutions on a global level
Knowledge of digital industry and ability to predict future trends
Experience developing successful concepts and working in collaborative multi-functional teams
2. Soft-Skills
Excellent communication skills, comfortable presenting complex topics to stakeholders at various
organizational levels both in person and remotely
Creative writer with consumer behavioral knowledge
Culturally aware and able to relevantly communicate with an audience
Consistency in tone of voice while maintaining a creative approach
Creative and energetic team player who has a passion for digital creative & copywriting
Good relationship and people management skills
3. Hard-Skills
Comprehensive knowledge of Microsoft Office Suite or other Copywriting software solutions
Experience in SEO copywriting a definite plus
Perfect English written skills, both in grammar and in style
Fluency and experience writing in Spanish a definite plus