Games - Social Media Manager

Job Terms:
Start date:
Posted By:
Lucas Manzaneres

Job Description:

Job Description

At Mojang Studios, the creators of Minecraft, we are on a mission to build a better world through the power of play.
Why play? Well, play is at the heart of everything we do. It’s the blocky backbone of our games, the core of our development philosophy, and even the origin of our name. From the relentless experimentation of our endlessly inspiring community to the classrooms where Minecraft has become an essential teaching tool, play is the bedrock of our existence. We enable millions to create and play together, connect people across the globe, and foster a community that is among the most active and passionate in the world. Our community is global and incredibly diverse. When we are developing anything within our franchise, we keep this in mind. We want everyone to not only feel included in Minecraft, but also to see themselves in what we make. Our goal is for the Mojang Studios team to be as diverse as our community.

About the Role:
We develop games with a strong community focus and always put players first, in anything we do. We are seeking a Social Media Manager with a deep passion for gaming to help be the social voice of Minecraft to our players. In this role, you will help manage and grow our social media channels and work oversee and execute on social media campaigns along with engaging with players on social media platforms.   Your primary responsibility is to strategize, write and create content. You are familiar with the social media landscape and intuitively understand the language and behavior of the connected gamer. You will need to be self-motivated, organized, and able to adapt quickly to ever-changing requirements.  In the role of Social Media Manager, you will report to our Senior Social Media Lead. Your focus will be on managing content calendars, scheduling, and posting on our social media channels, as well as monitoring analytics and reporting.

Responsibilities: With support from our Senior Social Media Lead:
Become a product expert specific to the channel you manage.
Perform an audit of the specific channels you manage, their audience, and the specific key beats and propose a specific strategy that's aligned to the overarching social media strategy.

Keep track of post stats and report on content performance to grow and maintain our social channels (with focus on Facebook, Twitter, and Instagram).
Measure and analyze ROI
Investigate and share trends on new and existing social media channels and tools ensure we show up in the right place at the right time and stay relevant to our community.
Provide strategic social media recommendations and support for our Creative Team in conceptualization and execution of assets for social media.
Be responsible for monitoring, gathering, and analyzing data from our campaigns and posts.
Create monthly reports with evaluations and learnings of content performance, including social listening.
Work closely with the Social Media Art Lead to optimize and create great content for our social channels.
Manage the day-to-day operations of Minecraft social media handles, including participating in content brainstorming sessions, keeping an eye on sentiment, responding to comments, creating, and scheduling social media copy, and regular reporting of performance, social listening themes and learnings.

5+ years of experience in managing high volume social media channels, preferably in the tech or gaming industries.
Experience managing organic and paid social media campaigns.
Exceptional knowledge of social media, which means you stay up to date with new trends and features.
A good understanding of which content is optimal for which social media platform and leverage this knowledge to empower your co-workers.
Previous experience working with at least one social media management tool (such as Sprinklr, Sprout or Khoros).
Excellent written English.
Copywriting experience for social media/short texts and an ability to easily adapt to tone of voice is desired.
Analytically minded quantitative; excellent data analysis skills, with a focus on social media.
Comfortable contributing strategically as well as managing day-to-day tactical executions.
• A big plus if you are a Minecraft player and know about our blocky game and fantastic community.
• Preferably based in the Greater Seattle area with the ability to come into the Minecraft office when in-person work resumes.

Client Description:

Our client is a large technology company based in Redmond, Washington with a mission to empower every person and every organization on the planet to achieve more. They develop computer software, consumer electronics, personal computers, and related services. This company enables digital transformation for the era of an intelligent cloud and an intelligent edge.

Working here, you will be part of a company that values:

  • Innovation
  • Diversity and inclusion
  • Corporate social responsibility
  • AI
  • Trustworthy computing

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/find-work/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.