#163707

Paid Social Media Analyst

Location:
Los Angeles, CA
Job Terms:
Permanent
Posted By:
Dove Ryan
Date:
01/13/2021

Job Description:

A fashion company is searching for a Paid Social Media Analyst to join on a full-time basis. This is a great opportunity to implement your skills as well as expand your career alongside a knowledgeable and energetic team. Please see the details below and express interest if you meet the requirements. 

Please note: This is a direct hire role, remote to start but eventually will be onsite in central Los Angles, CA. 

Requirements 

  • Minimum of 3 years experience in a paid social media marketing role
  • Retail E-commerce experience is a must-have 
  • Advanced knowledge in Microsoft Excel and PowerPoint required (pivot tables, V lookups, concatenations, combining multiple files)
  • Capable of conducting an analysis of the data 
  • Experience in the fashion and apparel space is preferred but not required
  • Strong attention to detail  

Day to Day

  • Develop Paid Social Media Campaigns (focus on Facebook, Instagram), including audience, keyword targeting, creative and ad copy, bidding, testing and optimization
  • Work in Google Analytics and Facebook
  • Campaign optimization; set audience exclusions, optimize bidding strategies, run a/b tests and campaigns mapping for all keywords to ads 
  • Daily monitoring of account and campaign performance, troubleshooting issues, and identifying new opportunities 
  • Analyze datam and provide reporting
  • Work in Google Data Studio