#163670

Marketing Manager - Clinical Trial Patient Recruitment

Location:
Boston MA, Woonsocket RI, Remote
Job Terms:
Temporary
Salary:
competitive hourly + benefits
Start date:
02/08/2021
Posted By:
Jamie Moshier
Date:
01/12/2021

Job Description:

Marketing Manager- Corporate Healthcare and Wellness

 

You’ll be part of a team focused on the development of Marketing solutions to help recruit qualified client customers to participate in select clinical trial opportunities with external partners. The scope of communications will span across a full suite of client owned assets and potentially paid media channels. The Manager will play a vital role in independently leading Marketing efforts, representing Marketing in regular working group meetings, and working cross-functionally to help ensure the Marketing strategies deliver the necessary business and consumer outcomes. This role will work closely with many cross-functional partners including insights, internal/external creative, finance, legal, privacy, etc.


•Develop integrated, study-specific Marketing strategies across owned channels (ie. direct mail, email, SMS, call center scripts, etc.) and via paid, targeted, localized campaigns, as needed.
•Manage end-to-end content development, including but not limited to writing the Marketing brief, gaining stakeholder alignment, briefing internal/external Marketing teams, obtaining creative approval (internal medical/legal/privacy and third-party IRB), and implementation.
•Build ongoing database of interested patients by driving awareness and engagement with digital recruitment platform(s).
•Create patient education tools for both clinical trials and specific trials.
•Manage work sent to internal and external agencies, including strategy, creative, and media.
•Serve as owner of patient understanding, insight, language and key messages.
•Set a measurement strategy to evaluate campaign success, and support optimization efforts.
•Accountable for budget tracking and invoice submission.

•3-5 years of marketing or advertising experience.
•Superior project management skills with a proven ability to manage multiple projects simultaneously.
•Ability to communicate effectively at all levels, build relationships and lead cross-functional teams.
•Highly detail-oriented, self-starter, independent worker with critical thinking skills.
•Knowledge of PowerPoint, Excel, Outlook, Word.

•Develop integrated, study-specific Marketing strategies across owned channels (ie. direct mail, email, SMS, call center scripts, etc.) and via paid, targeted, localized campaigns, as needed.
•Manage end-to-end content development, including but not limited to writing the Marketing brief, gaining stakeholder alignment, briefing internal/external Marketing teams, obtaining creative approval (internal medical/legal/privacy and third-party IRB), and implementation.
•Build ongoing database of interested patients by driving awareness and engagement with digital recruitment platform(s).
•Create patient education tools for both clinical trials and specific trials.
•Manage work sent to internal and external agencies, including strategy, creative, and media.
•Serve as owner of patient understanding, insight, language and key messages.
•Set a measurement strategy to evaluate campaign success, and support optimization efforts.
•Accountable for budget tracking and invoice submission.

Experience
•3-5 years of marketing or advertising experience.
•Superior project management skills with a proven ability to manage multiple projects simultaneously.
•Ability to communicate effectively at all levels, build relationships and lead cross-functional teams.
•Highly detail-oriented, self-starter, independent worker with critical thinking skills.
•Knowledge of PowerPoint, Excel, Outlook, Word.

 

Client Description:

This Client:

  • Is considered by Fast Company to be amongst the most innovative companies
  • Is listed by Forbes as one of the world’s most admired companies
  • Makes it their mission to guide people toward better health
  • This includes altering the products they offer at retail to more health-conscious offerings!

Our client has recently made a move toward a major merger, which means this is a great time to get involved! Two big industry brands coming together.

Working here gets you into a fast-paced environment, with tons of cross-functional working relationships. You’d have exposure to a number of teams related to any project you’re working on, and we sometimes see freelancers convert to permanent employees on teams they’ve had the opportunity to interact with. This is definitely a standout opportunity!

WHY YOU WANT TO WORK THROUGH AQUENT:

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Working with AQUENT gets you access to some pretty cool things, including:

  • Subsidized (up to 85%) of your health, vision and dental benefits
  • Access to Fidelity 401(k) and FSA Program
  • Direct deposit for your weekly paycheck
  • Check our Benefits out.