Health Partnerships Marketing Manager

Menlo Park, CA
Job Terms:
Start date:
Posted By:
Katie Denfeld

Job Description:

● Develop a deep understanding of the needs and motivations of health partners (global organizations and thought leaders)
● Develop and implement holistic marketing strategies and connective messaging for marketing. Work consists of three main areas:
○ Narrative development and messaging strategies to ensure a cohesive global presence with regional relevancy
○ Marketing for key programs that help engage and build relationships with health partners
○ Asset and virtual event marketing that enables the team to do their work
○ Strategy for marketing to target audiences and current partners who are not currently leveraging health products and programs today but may benefit from participating in the future
● Drive full execution of all marketing plans including partner product GTM strategies, partner public health campaigns, events, video production, case study development, measurement, copy and design production, etc.
● Work side by side with the team to understand their needs as a stakeholder and strategic thought partner
● Effectively align various stakeholders and cross-functional teams to marketing strategies and plans
● Work closely with colleagues on the product marketing teams as well as other cross-functional teams to align proactive narratives, branding and marketing programs around the broader mission and brand
● Tackle complex and ambiguous problems with a strategic and entrepreneurial mindset
● Create thoughtful recommendations and action plans for solving those problems

Minimum Qualifications:
● BA/BS degree
● 10+ years work experience in marketing and communicating to partners at scale and consumers
● Experience problem solving and tackling problems with a creative mindset
● Experience developing a range of content marketing for health or non-profit partners (organizations and their audiences)
● Project management and cross-functional experience Strong understanding of marketing and business metrics and analytics
● Excellent writing and communication skills

Preferred Qualifications:
● Experience with health and/or NGO products or audiences
● Technology, B2B and/or start-up experience
● Experience adapting and thriving within a dynamic, rapidly changing environment

Client Description:

This TOP social media company, headquartered in Menlo Park, CA, was built to help people connect and share. Over the last decade their tools have played a critical part in changing how people around the world communicate. With over two billion people using the service and more than fifty offices around the globe, a career at this company offers countless ways to make an impact in a fast growing organization.

Working here, you’ll:

  • Be part of their mission of community building
  • Work on the most visible apps and services in the social media industry  
  • Work in an Agile environment, in constant iteration and problem solving mode
  • Take part in global internal conversations that are happening with stakeholders, wherever they may be located, who are the best at what they do

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/find-work/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.