Sr. Email Channel Producer

Los Angeles, California 90071 (remote to start)
Job Terms:
$60-65/hour W2 + benefits
Start date:
Posted By:
Chelsea Caudill

Job Description:

AQUENT is looking for a Senior Salesforce Email Developer / Email Producer to join an amazing organization in DTLA. This role will start remote and then be onsite in DTLA when COVID permits. The ideal talent will have 5+ years of experience working in an enterprise environment coding and designing emails, implementing Email best practices and increasing the impact and effectiveness of Salesforce email campaigns. This is a hands-on tactical role that looks for talent who have a strategic approach to customizing email journeys.

We need a strong, organized individual with at least 5 years’ experience working in email production, who can work collaboratively with multiple business groups to get the job done timely and accurately. Experience working in a corporate environment is required.

Sr. Salesforce Email Producer must have skills:

  • Salesforce Marketing Cloud automation capabilities including Journey Builder and Interaction Studio.
  • HTML
  • CSS
  • Responsive design for desktop & mobile devices
  • Experience resizing of images
  • Litmus Builder (rendering across email clients)
  • JavaScript or AmpScript, general understanding of using data to generate dynamic experiences, and a solid understanding of testing complex interactions.
  • Strong Excel, technical skills and Marketing Automation experience, especially in Salesforce Marketing Cloud or Journey Builder product.
  • Demonstrates a deep knowledge of coding practices (HTML and CSS) for different email clients.
  • Testing complex interactions. Deploying emails based on those complex interactions
  • Developing HTML emails, attaching them to decision points, if customers click yes or no.
  • Demonstrates a working knowledge of basic Photoshop skills for image processing.
  • Demonstrates initiative by identifying issues and recommending solutions.
  • Thrives in a collaborative environment and develops/maintains working relationships inside and outside the organization.
  • Experience following and implementing processes and working across broad, diverse groups to assure work is completed in a timely manner.
  • Ability to lead and manage projects across multiple teams or groups.
  • In-depth knowledge of channel production techniques and processes and ability to apply it to work assignments.

Sr. Salesforce Email Producer Responsibilities:

  • Testing design systems.
  • Develops, codes, and broadcasts emails to intended audiences that meet documented business requirements.
  • Gathers email and landing page requirements, including content and design materials.
  • Produces email with a high level of attention to detail, leveraging email templates and content while following specifications.
  • Reviews and tests emails to ensure conformance with requirements.
  • Determines gaps between email business needs and current email capabilities and recommends efficient and effective solutions to address gaps.
  • Interacts with quality management and copy/content editor resources to resolve email bugs and broadcasts email to intended audiences upon final quality management sign-off.
  • Makes recommendations to facilitate the highest rates of deliverability and engagement to email audiences.
  • Analyzes the technical capabilities of the email tools, technologies, and interfaces and makes recommendations for improvement. Leverages email tool queries/reports to troubleshoot problem areas and to determine reasons for non-optimal email delivery.
  • Develop and measure against standardized email channel KPIs on a weekly and ad hoc basis, and provide recommendations to executives on opportunities to improve the email performance.