Paid Media Analyst (PPC / SEM)

Culver City, California
Job Terms:
Start date:
Posted By:
Susan Reese

Job Description:

Vitamin T's agency client is seeking a Paid Media Analyst for a direct-hire opportunity.   

What You’ll Do
• Focus primarily on Amazon today’s fastest-growing advertising channel, in addition to Google Advertising and Strategy
• Work with and learn from an expert, supportive team and grow to think outside-the-box
• Work on a variety of clients/verticals and manage daily execution of paid media campaigns that drive revenue/sales/users while maintaining effective cost per acquisition (CPA), return on ad spend (ROAS) or Advertising Cost of Sale (ACoS).
• Learn, develop and implement performance-driven campaign strategies and optimizations for clients
• Research and understand client business models, products/services, verticals, and competition to create and manage campaigns that drive true business profitability and growth
• Work with the media team and directly with clients to communicate campaign results, strategy, issues or needs
• Deep dive into analytics data to form the basis of campaign strategies and optimization
• Work with different channels teams to develop successful omnichannel strategies
• Analyze and optimize campaigns from a variety of perspectives including conversion rates, keyword bids, impression shares, seasonal/geographical trends, search queries, keyword and ad copy research and development, product pages/landing pages, conversion funnel, quality score, competition, distribution channels, etc to achieve maximum ROI for clients

What You’ll Need:
1- 3 years preferred experience.
• Bachelor's Degree preferably in Marketing, Advertising, Statistics, Engineering, Finance, or Math
• Excellent analytical and problem-solving skills
• Ability to prioritize tasks, multitask, and manage time efficiently
• Possess a "big picture" perspective, but immediately willing to 'roll up your sleeves,’ and do whatever it takes to get the job done
• Having an expert understanding of customer acquisition and direct response online marketing a big plus
• Proven career growth and successes
• Familiarity with HTML, website design, and web analytics. CSS and Javascript is a plus, but not required

What You'll Get
• Competitive pay & health benefits
• Weekly paid company lunches and happy hours
• Weekly social, wellness, and team building events
• Well stocked fridge, healthy snacks, and drinks
• Access to health benefits and many other perks like CitiBike and One Medical
• An amazing values-based company culture ripe with collaboration, encouragement, and camaraderie
• Monthly education and training in digital advertising
• Access to the best in class marketing technology and methodology
• Ability to innovate and make an impact with your ideas in real-time
• A fast-tracked path to growth based on what you put into the role and your passion for learning in the company