#154838

Search Analyst

Location:
Chicago, IL
Job Terms:
Temporary
Salary:
$25-27 / hourly
Start date:
01/06/2020
Posted By:
Mark Gatza
Date:
12/04/2019

Job Description:

Search Analyst Role Objectives:

Account Management

· Assumes accountability and ownership of paid search program successes and failures for several client accounts.

· Monitors and reports program financials, budgets, and fees to senior management

· Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business

Program Management

· Directs and manages the daily work flow of all client SEM programs, including initiation and management of projects progress

· Creates and executes SEM strategies and plans for each client

· Effectively manages keyword and ad copy strategies and propose and execute tests

· Monitor multiple campaign performance and pacing on a daily basis

· Understands paid search optimization best practices and articulates knowledge and client deliverables effectively

· Provides excellent communication via phone, emails and direct contact

· Competent in creating and delivering client presentations

· Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs

· Manages budgeting, forecasting, billing and invoicing

· Work with Google/Bing/GMP reps on daily account optimization, product updates and test and learn opportunities

· Work with analytics team on tagging and tracking and front end/back end campaign analysis

Team Leadership & Development

· Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity

· Adopts stated account management standards and program management best practices

· Assists in training, mentoring, and developing team members

· Reverse mentoring with another colleague of a different channel expertise

Process Improvement

· Assists in the development and documentation of best practices for improving operational efficiencies within the team

Minimum Qualifications:

· Bachelor’s degree, concentration in business, marketing, or advertising preferred

· 1-3 years of account management experience in paid search optimization (SEM)

· Multichannel experience is preferred (paid search/social/display/programmatic)

· Demonstrated problem solving and project management skills

· Minimum of 1-2 years as associate account manager/search analyst or equivalent

· High competency level in MS Office with specific strengths in Excel and PowerPoint

· Well versed in Google Ads, Bing Ads and Search Ads360. Experience in Google Analytics is preferred.

· Able to work independently and balance multiple tasks and meeting deadlines

 

Client Description:

Why do you want to work through AQUENT?

 - AQUENT offers an amazing benefits package. For every hour you work – we'll subsidize a good portion of your medical, vision and dental premium.

 - A team of agents that are invested in your career. We offer resume and portfolio review, interview prep and access to online training.  

 - We offer the only referral program that continues to give back.  Earn a cash bonus for every hour your referral works for up to 6 months.

 

About AQUENT:

Working with AQUENT gets you access to some pretty cool things, including:

Subsidized health and dental benefits

Access to Fidelity 401(k) and FSA Program

Direct deposit for your weekly paycheck

Access to free online courses via AQUENT’s Gymnasium and Lynda.com to develop your skills

We reward for referrals! Who do you know? http://aquent.us/rewards/