JR Copywriter

San Francisco
Job Terms:
Start date:
Posted By:
Lindsay DesRochers

Job Description:

Seeking a Copywriter! 


**To work on banner ads, emails, paid social, ad marketing. Display ads. 

**Writers with creative headlines in their portfolios.

About The Role 

● Partner with design, marketing and product teams to create and execute a marketing copy that resonates with diverse audiences. 
● Execute and maintain the brand voice guidelines across all brand touch points. 
● Collaborate with design to ensure the big ideas behind the brand are clear in both visuals and copy 
● Collaborate with the marketing team across a variety of channels: email and subject line testing, Facebook ads, display ads, social campaigns, branded events, milestones, and contests, print collateral and targeted content. 
● Identify gaps in our existing messaging and define ways to strengthen our brand and voice. 

● Ability to adjust brand voice and tone based on audience. 
● Experience writing display, social, email and other digital performance marketing channels 
● Comfortable creating and iterating on copy that will be used in A/B product testing or performance based marketing tests. 
● Experience creating content for social campaigns across all major social platforms. 
● Great storytelling ability, an eye for detail, and perfect grammar. 
● Experience working with agile teams, including quick adaptation and iteration 
● Experience collaborating with external creative agencies and freelancers. 
● Expert multi-tasking and time management 
● Sense of urgency – you want to go, move, make things happen, and shake things up 
● Ability to understand technical content and quickly learn new material 
● Knowledge of financial services / personal finance a plus 

Personal characteristics: 
● Energetic 
● Creative 
● Keeps an open mind 
● Strong communicator 
● Team player 
● Collaborative 

● A minimum of 3 years in brand copywriting, preferably in a copywriter role at an ad agency or an in-house creative department 
● Bachelor’s degree, preferably with English/Journalism focus 
● English proficiency and excellent grammatical, writing and editorial skills