#150184

Multichannel Marketing Manager

Location:
Sunnyvale, CA
Job Terms:
Temporary
Start date:
07/29/2019
Posted By:
Lindsay DesRochers
Date:
07/23/2019

Job Description:

Aquent is seeking a personable and metrics-driven Multichannel Marketing Manager to assist our media technology client managing digital campaigns. Must have hands-on experience managing paid advertising campaigns on Google, Facebook, display/retargeting channels, and a passion to help expand a presence across several offline marketing channels. 

Responsibilities:

  • Assist in the planning and management of marketing campaigns
  • Provide post campaign analysis as requested by senior management
  • Compile media plans internally and provide a holistic marketing plan  
  • Coordinate campaigns on consumer home devices based on release calendar
  • Manage and grow marketing relationships with partners

Qualifications:

  • 2 years hands on experience in launching and optimizing digital campaigns
  • Understanding of various KPIs and targets like CPA/ROAS/ROI/LTV
  • Expert knowledge of Google Adwords, Facebook ads, display/retargeting channels
  • Experience with a/b and multivariate testing for landing page and creative with the ability to execute on results
  • Solid understanding of ad copy/creative optimization techniques across different marketing channels 
  • Ability to manage multiple projects, and meet tight deadlines in a fast-paced environment
  • Must have a desire to think analytically, providing meaningful insights
  • Bachelor’s degree or higher