#148960

Paid Social Marketing Manager

Location:
Menlo Park, CA
Job Terms:
Temporary
Salary:
DOE
Start date:
07/01/2019
Posted By:
Jenna Milne
Date:
06/19/2019

Job Description:

Responsibilities:

  • Develop and launch large scale, breakthrough, paid social campaigns for brands and products
  • Support campaign and marketing objectives of driving hardware sales, brand, leads, and retention
  • Implement optimization best practices
  • Identify optimization opportunities using data
  • Architect ambitious test plans across targeting, creative, platform, publishers, landing page, commission rates, etc.
  • Track and report performance 
  • Manage large marketing budgets and ensure we are allocating spend optimally across campaigns and marketing funnel
  • Work cross-functionally with marketing stakeholders including: PMM, integrated marketing, decision science, creative, owned channel, brand

Skills:

  • 5+ years of experience in hands on managing and optimizing paid social campaigns for B2C products in retail/ecommerce businesses. 
  • Experience running in-house marketing strategy and hands-on campaign execution and operations
  • Strong ability to conduct own analysis on channel performance, identifying optimization opportunities and using data to inform business decisions and experience
  • Strong communication skills
  • Paid Social Marketing Experience: TO DIFFERENTIATE FROM OWNED OR ORGANIC SOCIAL/COMMUNITY MANAGERS)

Mandatory:

  • Excel

Optional:

  • Tableau, SQL

Education:

  • BA/BS degree

Client Description:

This TOP social media company, headquartered in Menlo Park, CA, was built to help people connect and share. Over the last decade their tools have played a critical part in changing how people around the world communicate. With over two billion people using the service and more than fifty offices around the globe, a career at this company offers countless ways to make an impact in a fast growing organization.

Working here, you’ll:

  • Be part of their mission of community building
  • Work on the most visible apps and services in the social media industry  
  • Work in an Agile environment, in constant iteration and problem solving mode
  • Take part in global internal conversations that are happening with stakeholders, wherever they may be located, who are the best at what they do