Our large professional services client is seeking a Marketing Communications Manager for a contract position/maternity leave coverage.
This position is remote but the candidate MUST be located in the NY, NJ, or Boston markets.
This position sits with Northeast Client Service Group Marketing team. Responsibilities of the Role:
1) Design and implement targeted FS US NE insight-driven, content-led marketing campaigns, working with business and marketing leadership.
2) Work with leadership, agencies and marketing team specialists to delivery high ROI marketing programs to drive sales
3)Improve marketing's contribution to lead generation by shifting the focus of our marketing activities further down the sales funnel - working with the CSG sales leads to develop powerful new ways of engaging key clients, decision-makers and industry influencers
4) Optimize our marketing programs and client engagement using our business intelligence tools and reports
5) Develop and delivery account level marketing programs based on priority clients in FS NE US with FS leadership 6)Work with Financial Services C-level executives (Banking, Insurance and Capital Markets) and discussing the business challenges and how our offerings can help them achieve their business objectives to drive shareholder value and growth.
Requirements: 1) 4-year degree or equivalent Minimum 2) Insurance and Financial Services Industry knowledge 3) Content development with targeted messaging reflecting client priorities 4) Extensive digital/social media marketing experience 5) Insight-driven marketing skills 6) Leadership presence and negotiation skills