#145990

Coordinator – North America Public Relations (performance/ Mountain Sports)

Location:
Denver, CO
Job Terms:
Temporary
Start date:
04/22/2019
Posted By:
Tamira Imondi
Date:
04/02/2019

Job Description:

 

We are hiring a Coordinator for a global outdoor and retail company. This will be remote opportunity until June when the new office will be set up.  Must have  2-3 years of experience in public relations or related marketing field.  Knowledge of the outdoor apparel industry and outdoor retail preferred. Will be Building strong, professional relationships with key editors and reviewers. Develop editorial programming for select stories. Evaluates and responds in a timely manner to press requests and reviews. Arranges interviews and prepare/prebriefs for company spokespersons. Organize and execute trade show press events, brand summits, and media tours. 
Supports program reporting for categories and initiatives on a weekly, monthly, and quarterly basis. Manages shipping, product inventory and administrative needs as necessary. 

Skills: 

Position Summary: Support strategic and creative lead for mountain sports and performance product and athlete communication, driving world-class seasonal storytelling through earned media. 

Start Date: Closer to June (but if we found someone they could start earlier – would need to work 
Remotely) 
End Date: March 31, 2020 


Scope of role: 
• Supports strategic and creative lead for mountain sports and performance 
• Executes tactical public relations efforts around key product, athlete, event and expedition related storytelling opportunities 
• Responsible for execution and placement in key gear guides and yearly trade round-ups, as well as tradeshow pitching and support 
• Assist in the management and fostering of key relationships within endemic and consumer media 
• Will report into new manager 
• Performance and product 
• Fact checking with product team 
• Shipping products for test and review for media 
• Ideal if they already had media contacts but not requirement 
• Spent a year or two at an outdoor agency and wants to move in house 
• Passion for outdoors 
• Very Tactical 
• Not right out of college needs to have two years in PR 
• A role to grow in 

TOP 3 Unicorn Skills: 
• No ego // Rolling up their sleeves pitch in no matter what // Jump in and be a team player 
• Hyper Organized 
• Resourcefulness to find the answer 
• Problem solver solution oriented 

Other factors related to job scope:

Description
% Time 
Timely organization and execution of outreach around key product categories, brand initiatives, product launches and athlete storytelling 40 
Media relationships: Builds strong, professional relationships with key editors and reviewers. Develop editorial programming for select stories. Evaluates and responds in a timely manner to press requests and reviews. Arranges interviews and prepare/prebriefs for company spokesperson 20 
Organize and execute trade show press events, brand summits, and media tours. 20 
Supports program reporting for categories and initiatives on a weekly, monthly, and quarterly basis. 10 
Manages shipping, product inventory and administrative needs as necessary. 10 
Total: 100%
  
Years of Related Professional Experience: 2-3 
Educational/Position Requirements: 
• BA/BS Degree in Journalism, Communications, Marketing, or equivalent years of education and experience. 
• Excellent communication skills – verbal and written. 
• Ability to think, plan and execute on multiple projects simultaneously in an organized fashion. 
• Demonstrated ability to work calmly and maintain good judgment in fast-paced, high-stress environments. 
• Ability to work with colleagues across the brand and in various departments 
Special Physical and/or Mental Requirements: 
Travel - 0%