#145827

Marketing Project Manager

Location:
Minnetonka
Job Terms:
Temporary
Start date:
04/29/2019
Posted By:
Kate Gottfried
Date:
03/29/2019

Job Description:

Seeking a strategic-minded marketer to develop the go-to-market strategy for a new major healthcare plan for our client in Minnetonka. The Strategic Program Manager would be responsible for developing a strategy that aligns with business goals and objectives, defining the marketing approach, building both a media and measurement plan, while managing the details of the campaign from end to end.

REQUIRED QUALIFICATIONS: 
• Strategic minded and demonstrated ability to work cross functionally and influence others 
• Full understanding of both online and offline marketing channels and ability to build a comprehensive marketing plan 
• Able to see the big picture yet comfortable with managing the details 
• Ability and willingness to execute campaign deliverables, including creative development 
• Excellent verbal communication skills 
• Excellent computer skills and proficient user of Microsoft Office products 
• Strong attention to detail and organization 
• Ability to meet deadlines 
• Self-starter 

PREFERRED QUALIFICATIONS: 
• Healthcare and/or Medicare experience 
• Experience marketing to consumers age 65+ 
• Understands the full marketing ecosystem 
• Experience in metrics/analytics as it relates to marketing campaign measurement