CRM & Site Marketing Manager

New York, NY
Job Terms:
Start date:
Posted By:
Cassie Hunter

Job Description:

AQUENT is supporting a global beauty brand in their search for a CRM & Site Manager! This is a FT Freelance position (long-term, ongoing) in New York City. 

The team is seeking a driven individual to coordinate email and website creative and production across a variety of categories within the brand. S/he will be working with brand marketers, graphic designers, copywriters, agencies and the brand's USA website team to develop and deploy customer-centric campaigns and report on KPIs. S/he will also assist in other digital projects as needed. S/he should be organized, detail-oriented, and a team player. 

Job Responsibilities
• Lead promotional email marketing activities including, creative development, planning, campaign set-up, testing, and deployment 
• Lead QA to ensure flawless email deployment and user experience across email and site 
• Own the content development process and website updates across all categories 
• Partner with brand managers, digital team, and agencies to develop email and content creative from brief to deployment 
• Work with copywriters and graphic designers to develop email and site content 
• Ensure accuracy and timeliness of creative development and final emails 
• Manage the email and editorial calendars in alignment with category and business priorities (promotional and triggered campaigns) 
• Work closely with CRM and site leads to develop, test, and execute campaigns 
• Maintain email reporting in partnership with CRM agency 
• Work closely with email and SEO agencies as well as internal stakeholders and teams

Job Requirements
• Bachelor’s Degree 
• 3-5 years of experience in digital and email content development or project management 
• Proficient in Microsoft Office (Word, Excel, PowerPoint, and Outlook) and/or Google Sheets, Docs, and Slides
• Experience using Project Management tools such as Basecamp, etc.
• Ability to handle fast-paced environment and to multi-task 
• Proactive – Ability to self-manage projects, high level of organization, ability to overcome obstacles 
• Basic business acumen, desire to better understand customer and sales dynamics 
• Creative thinking – ability to ideate new campaigns, promotions 
• Articulate, personable, team-oriented and ability to work in a cross-functional environment 
• Experience with Google Analytics, or other website metrics tool
• Experience in beauty, luxury consumer goods, or consumer (preferred) 

Client Description:

Working with AQUENT gives you access to some pretty cool things:

    1.    You're paid weekly with the option for direct deposit Subsidized Health/Vision/Dental (including term life and LTD) benefits after your first four weeks of work (averaging at least 20 hrs/wk). Learn more about our awesome benefits here: https://aquent.com/our-dna/healthcare

    2.    Access to Fidelity 401(k) 

    3.    Access to the Flexible Spending Account Program (pre-tax payment toward commuter passes, etc.) 

    4.    Talent Rewards Program (we pay cash for referrals!) 

    5.    Aquent Support: your Aquent Agent checks in with you during the course of your contract to make sure you're happy and progressing according to your expectations. We're also there to help you find new opportunities when you're finishing up your current role.

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.