Are you interested in an exciting opportunity with a global organization? Do you have a passion for delighting consumers and inspiring others to do that same? The Brand Strategist position is a wonderful opportunity for you to evolve your skills and contribute to the strength of a renowned international brand. Come work with company's creative team as well as other key partners and stakeholders to influence the brand strategy.
- Direct, inspire and ensure excellence in strategy and direction for the brand including strategic inputs.
- Analyze consumer and industry data and trends and, then, process and present the problem or opportunity in a way that will allow for a better, actionable brand solution.
- Help to understand and then define the target audience, their lifestyles and their relationship with the brand.
- Work closely with Account Managers and other teams to spark the creative process, develop the idea, and increase its impact.
- Articulate your ideas in a way that can help others improve upon your idea and help craft team’s ideas to maximize consumer relevance and business impact.
- Provide support, direction and expertise to Brand Managers and Marketing partners to ensure confidence and accomplish goals and objectives.
- Inspire teams with – and to refocus on – consumer perspectives.
- Actively engage in the concepting of content and presentation of recommendations.
- Minimum of 2 to 5 years’ of communications, consumer insights, advertising, marketing or other related experience required.
- Bachelor’s degree in related field required (communications, advertising or marketing).