Sr. Digital Marketer

NW Houston
Job Terms:
Start date:
posted by:
Michelle Yelverton

Job Description:

One of our valued clients in the energy industry is seeking a Senior Digital Marketer for an onsite long term contract. The Sr. Digital Marketer will handle lead generation campaigns, SEO + Analytics and run marketing campaigns for new product launches. The following SEO/SEM duties will need to be maintained: 1) Increased hits to website through optimization strategy; 2) Results: Product line searches no longer appear on 2nd and 3rd pages of searches 3) Optimized copy to elevate search results. The candidate will also take on other Digital Marketing responsibilities including managing and evaluating the effectiveness of email campaigns (Marketo), as well as some additional marketing support roles as needed - helping with SalesForce.com efforts, purchasing display advertising, online Adwords campaigns, SEMrush keyword search, tracking Google Analytics, etc.