San Francisco
Job Terms:
Start date:
posted by:
Kevin Witthuhn

Job Description:

This position will be responsible for managing thought leadership marketing campaigns that engage and resonate with diverse audiences. 

Specific responsibilities include: 
- Translating B2B marketing strategies into actionable plans 
- Leading end-to-end thought leadership program development across channels to achieve success 
- Managing B2B programs to deliver targeted cross-campaigns 
- Project managing campaign work including rigorous focus on managing timelines, approvals and implementation 
- Working with optimization teams to ensure highest impact results and application of learnings from key metrics 
- Partnering closely with virtual teams across core groups to ensure projects meet objectives, align with brand standards and follow corporate technology standards 

The role is part of Integrated Marketing, a center of excellence (COE) within the overall Marketing organization. This particular team focuses on corporate clients. 

A successful applicant will demonstrate: 
- Ability to build consensus through strategic vision and outstanding and outstanding verbal, written, and interpersonal communication skills 
- Ability to champion change and lead by example with high energy, transparency, relationship management, and influencing skills 
- Ability to collaborate, solicit input, and incorporate that input into program design 
- Respected presence and personal credibility demonstrated through integrity, business acumen, decision-making and problem-solving skills 
- Robust organizational and project-management capabilities 
- Ability to manage third party vendors and digital agencies 

- 6+ years of marketing experience 

- Experience leading and managing content programs designed to engage, educate, and inspire diverse audiences. 
- Experience presenting information in a manner that persuades, educates, and enhances understanding at all levels. 
- Experience with cross-channel marketing execution. 
- Experience working across various communication platforms including events, print, online, video, social, interactive, and multimedia. 
- Experience with financial services or other regulated industries.

Client Description:

This Fortune 500 banking operation is over 140 years old and has matched it’s legendary growth with commensurate investment in the communities it services; Both at home and abroad. Whether it’s opening up a child’s first savings account, partnering with local merchants on business loans or bespoke financial products to help large enterprises restructure debt, this bank has a line of business for every customer.  With branches globally from Vietnam and India to Wall Street and London’s Square Mile, this multi-billion dollar institution is constantly searching for industrial leaders to play a part as the company evolves and adapts to consumer needs in 2018 and beyond.  


Freelancing long-term with Aquent gets you access to some pretty cool things:

- You're paid weekly

- Subsidized health and dental benefits after your first four weeks of work (averaging at least 20 hrs/wk)

- Access to Fidelity 401(k)

- Access to FSA Program (pre-tax payment toward bus or train passes, etc.)

- Direct deposit for your paycheck

- Access to our Talent Rewards Program (we reward for referrals!)

- Access to free online courses via Aquent's Gymnasium, to help you develop your skills: http://gymnasium.aquent.com/

- Access to free online courses via Lynda.com

- Aquent support: your Aquent Agent checks in with you during the course of your contract to make sure you're happy and progressing according to your expectations (we're also there to be looking for new opportunities for you when you're close to wrapping up)