#137324

Email Designer / Producer

Location:
New York, NY
Job Terms:
Temporary
Start date:
09/24/2018
posted by:
Erikah Miller
Date:
08/28/2018

Job Description:

Our client in the financial services industry is looking for a Email Designer/Producer on a contract basis. They are looking for a strong, organized individual with experience working in email production, who can work collaboratively with multiple business groups to get the job done on time and accurately. 

Ideally seeking candidates with experience utilizing Email Marketing tools such as: 

  • Salesforce Marketing Cloud (previously ExactTarget), ReturnPath​, Litmus, Dreamweaver (or other email editing applications) 
  • Ideally seeking candidates with JavaScript background or AmpScript. (Preferred) 
  • Will manage 4 to 5 campaigns weekly. 

Duties:

  • Develops, codes, and broadcasts emails to intended audiences that meet documented business requirements. 
  • Deep knowledge of Salesforce Marketing Cloud and Journey Builder 
  • Develops, codes, and broadcasts emails to intended audiences that meet documented business requirements. 
  • Gathers email and landing page requirements, including content and design materials. 
  • Produces email with a high level of attention to detail, leveraging email templates and content while following specifications. 
  • Reviews and tests emails to ensure conformance with requirements. 
  • Demonstrates a deep knowledge of coding practices (HTML and CSS) for different email clients. 
  • Demonstrates a general understanding of JavaScript (preferred but not required). 
  • Determines gaps between email business needs and current email capabilities and recommends efficient and effective solutions to address gaps. 
  • Demonstrates a working knowledge of basic Photoshop skills for image processing. 
  • Interacts with quality management and copy/content editor resources to resolve email bugs and broadcasts email to intended audiences upon final quality management signoff. 
  • Proactively raises concerns to email team members and/or management if issues are encountered that require further analysis or support. 
  • Makes recommendations to facilitate the highest rates of deliverability and engagement to email audiences 
  • Analyzes the technical capabilities of the email tools, technologies, and interfaces and makes recommendations for improvement. Leverages email tool queries/reports to troubleshoot problem areas and to determine reasons for non-optimal email delivery. 
  • Develop and measure against standardized email channel KPIs on a weekly and ad hoc basis, and provide recommendations to executives on opportunities to improve the email performance.

Additional Skills: 

  • Demonstrates initiative by identifying issues and recommending solutions. 
  • Demonstrates sound judgment in resolving matters of moderate complexity. 
  • Demonstrates effective written and oral communication skills with team members and managers. 
  • Demonstrates ability to collaborate and develop/maintain working relationships inside and outside the organization. 
  • Demonstrates ability to plan processes and work across broad, diverse groups to assure work is completed in a timely manner. 
  • Demonstrates ability to lead and manage projects across multiple teams or groups. 
  • Demonstrates in-depth knowledge of channel production techniques and processes and ability to apply it to work assignments.

Client Description:

This client is one of our largest financial services clients. But don’t let that stop you from reading further!

We place so many freelancers here who consistently tell us its one of the best places they've worked. Why? The teams, the culture, the management, and most recently, the client’s willingness to recognize that it was important to step up to the digital demands of the marketplace:

  • A new CMO and high level digital leadership that have transitioned in from top technology, retail and CPG companies

  • Transitioning their marketing structure to Agile methodology to be able to deliver valuable content to its audiences faster

  • They even followed this up with a floor remodel, to support the methodology, creativity & collaboration

We hear often that the constant here is change. The company is consistently trying new approaches that they think will improve not only their product offerings but the worklife as well. If you’re used to “going with the flow”, this is a great opportunity for you!

These are key elements to be able to walk away with and add to your resume, especially if you’re coming from a traditional marketing structure. What a great way to help transition your career in this trending direction!

 

Requirements:

Must Submit:

  • Updated Resume