#132640

Art Director

Location:
San Francisco
Job Terms:
Permanent
Salary:
BOE
Start date:
05/28/2018
posted by:
Geoff Goodman
Date:
05/09/2018

Job Description:

 

This new digitally focused team will lead the development of campaign-level work across various Lines of Business while also helping to raise the digital game for the entire 60-plus creative group of the In-House Agency.

As the senior senator of art direction for this digital SWAT team, you must be a powerhouse thinker and designer/artist, an inspirational leader, and a joy to work with as we build a truly world-class in-house agency together. 

Our digital dream team will sit in San Francisco, joining a vibrant in-house agency that has gone through a transformation in the last 24 months. We’ve aligned teams to every line of business, tightened process to focus on clear and actionable assignments from internal clients and built a culture of inclusiveness and camaraderie. 

Our agency culture is fun and supportive. We value fire in the belly, a sense of humor and an open, curious mind. We embrace new ways of thinking and working. We aspire to greatness. And we believe strongly in work-life balance. 

KEY RESPONSIBILITIES INCLUDE: 
• Shaping customer experiences across all digital touch-points – from websites and landing pages to online advertising and distributed branded content, including animated and live-action video. 

• Thinking conceptually, in partnership with Senior Copywriter, during brainstorming and idea generation. 

• Working with internal teams and clients in development and approval of strategic, digitally minded creative briefs. 

• Collaborating closely with a Senior Copywriting partner throughout concept development, presentation, and execution. 

• Working closely with other art directors to shape the visual vocabulary for communicating in channels across various lines of business. 

• Maintaining a thorough and current awareness of the competitive landscape as it pertains to communications in digital customer touchpoints. 
 

Requirements:

REQUIRED QUALIFICATIONS: 
• 6+ years of marketing experience (DEFAULT) 

DESIRED QUALIFICATIONS: 
• Digital marketing campaign experience 
• A BS/BA degree or higher 

OTHER DESIRED QUALIFICATIONS: 
• 7+ years of digital marketing/advertising experience 
• 5+ years experience as a Senior Art Director 
• 2+ years of leading others directly or cross-functionally 
• A killer book showcasing digital-marketing creative excellence across a broad spectrum of media touch-points 
• Deep understanding of brand and the customer, and the ability to convey that understanding 
through impactful, engagement-driving digital experiences (financial services experience is a 
plus) 
• Well versed in creating for social media platforms, such as Instagram, Facebook, Twitter, Snapchat, Vine, Spotify, Pandora, etc. 
• Expertise in digital marketing creative best practices for delivering customer-focused 
• communications that grab/earn the customer’s attention 
• Mastery in creating digital marketing (paid/owned/earned) from insights to implementation and developing integrated marketing campaigns that encompass the entire spectrum of digital experiences. 
• Understanding of best-in-class execution of digital marketing with operational compliance 
• A diplomatic approach to providing feedback and critiques 
• Core skills in relevant art and design software platforms 
• A willingness to look beyond the day-to-day work stream and seek out opportunities 
• A commitment to ongoing, productive collaboration and teamwork with agency teams as well as with client partners 
• Expertise in holistic digital engagement across all channels, platforms and devices 
• Marketing agency experience and/or a combination of in-house/client-side experience