#128588

Digital Marketing Coordinator

Location:
Mississauga, ON
Job Terms:
Temporary
Salary:
DOE
Start date:
03/05/2018
posted by:
Annie Lucia
Date:
02/09/2018

Job Description:

THE PROJECT: 

The successful candidate will be helping with day to day execution and management of the paid search campaigns. Campaigns are in Bing, google and app search.

  

TOP SKILLS:

· 2 – 3 years of experience

· Paid Search experience (2 – 3 years of experience)

· Strong excel skills 

· Google AdWords and DoubleClick Search experience 

· Adobe analytics experience 

· Experience working with an outside agency

· Experience managing budgets 

 

RESPONSIBILITIES INCLUDE:

· Work with Acquisition Marketing team to execute paid search campaign with a focus on driving down Cost Per Acquisition.

· Focus on executing the digital strategy and building highly tailored B2B ad sets.

· Assist in building, auditing, optimizing and implementation of Paid Search campaigns. 

· Partner with marketing managers to help deliver initiatives for their programs through PPC e.g. partnerships, product launches.

· Develop and document processes and methodology that delivers best-in-class digital marketing. 

· Coordinate digital marketing initiatives and assist in managing requests, scope, expectations, and requirements.

· Assist in maintaining budgets and accruals.

 

SOFT SKILLS/PERSONALITY TRAITS:

· Excellent communication skills 

· Quick learner

· Ability to manage multiple projects with various timelines

· Ability to dive into data and look for insights

· Partnering with internal stakeholders to create end to end campaigns

· Must be collaborative 

· Strong organizational skills