The Communications Consultant – supports the Corporate Communications Health Delivery Team. The position is assigned to a major enterprise initiative and assists in the planning, implementation and reporting of internal and external communication designed to:
--Inform and educate stakeholders;
--Promote adoption of new tools and resources across internal and/or external users; and
--Enhance the branding for Blue Cross Blue Shield plans.
The Communications Consultant works independently on assigned work and collaboratively with numerous work group colleagues in support of different internal clients. The environment is fast-paced with competing priorities and concurrent deadlines.
--Write, edit and/or peer review content to ensure content accuracy, alignment with initiative goals and priorities, and relevance to intended audience.
--Coordinate/traffic internal reviews as assigned – including legal and subject matter experts -- and incorporate edits into final documents as required.
--Manage inbound and outbound emails from the initiative’s internal email account.
--Interview internal and external users to mine quotes and story ideas; craft quotes and post on Yammer and/or include quotes in impacted stakeholder communication. Maintain a quote archive.
--Post content to the initiative’s internal website; make periodic site updates.
--Coordinate quarterly webcasts for the initiative’s internal stakeholders including preparation/distribution of invitations, room and equipment coordination, compilation of slides – typically prepared by others – and onsite coordination of event.
--Schedule, record, and/or post with content descriptions short videos – 1 to 2 minutes – to promote internally the initiative’s deliverables and/or successes.
--Serve as a member of the People Enablement and Communication (PEC) team; submit weekly communication updates to Executive Summary Report to the PEC project manager.
--Ability to synthesize and simplify complex material and craft key messages
--Ability to appropriately tailor content to the channel and target audience
--Ability to manage concurrent projects and meet assigned deadlines
--Excellent proofreading skills
--Proven familiarity with Microsoft Office365 tools; possess ability to design, post and share content
--Displays an aptitude to learn new tools and technologies (timekeeping system, Creative Services job tracking system)
--Exhibits comfort in pitching story ideas and new or improved ways of meeting communication objectives.
--College degree (Communications, Journalism, Marketing)
--Minimum of three years’ content development experience
--Experience working in cross-functional teams and work groups
--Health care industry experience a plus