Email Campaign Manager

Wilmington, DE
Job Terms:
posted by:
Janna Karstens

Job Description:

Are you a dynamic, talented and organized Email Campaign Manager with strong email delivery experience? We have an incredible opportunity to join a NEW and fast growing team within a top financial client with their credit cards services team. There are multiple Email Campaign Manager openings to join this team, which sits onsite in Wilmington Delaware. Our client relies on digital marketing as a key strategic channel in driving acquisition, branding, and cross-sell opportunities to millions of customers across a suite of consumer banking products. If a qualified Email Campaign Manager has experience using Axiom or Epsilon you will have first consideration!!

So what are some of the responsibilities that this Email Campaign Manager role will include? I’m glad you asked!
•As an Email Campaign Manager, you will work with stakeholders as well internal/external creative agencies to develop and deploy email campaigns, display ads, landing pages and other digital programs.
•As an Email Campaign Manager, you will pull email campaign reporting, analyze performance and make creative or strategic optimization recommendations to Marketing.
•You will act as subject matter expert for digital marketing (with a strong focus on email marketing).
•You will conduct day-to-day activities with other departments and business counterparts within Marketing, other stakeholder groups to execute and implement digital campaigns.
•You will be working with the Digital Marketing Group as well as other stakeholders, review web analytics and email performance data to drive marketing decisions based on customer interactions, online behavior, and conversion data.

Sounds pretty incredible, we know! So what experience are we looking for to get you in the door for this Email Campaign Manager role?
•As an Email Campaign Manager, You must have three years of solid experience in email marketing and execution, managing email campaigns, content, & designs, email requirements, deployments
•You must be able to individually lead email campaigns/projects with vendors and multiple stakeholders.
•You should have good HTML and testing/validation skills. This is specifically needed to make minor edits to HMTL and CSS email templates when needed
•BONUS!!! If you have experience with WordPress, Joomla, Axiom, or Epsilon you will have first consideration!!!