#119619

Manager of Database Marketing

Location:
San Francisco
Job Terms:
Temporary
Salary:
DOE
posted by:
Samantha McHale
Date:
06/20/2017

Job Description:

MANAGER OF DATABASE MARKETING

START DATE: ASAP

CONTRACT: ON GOING

LOCATION: SAN FRANCISCO

PAY:  DOE

** A FORTUNE 500 RETAIL COMPANY IS LOOKING FOR AN EXCEPTIONAL MANAGER OF DATABASE MARKETING! **


JOB DESCRIPTION

  • Building and maintaining the core, foundational data platforms that power insights and programmatic and algorithmic customer experiences (e.g. marketing campaigns, personalization, targeting, loyalty programs).
  • Expertise in large-scale data and database marketing and ETL best practices
  • Hands-on data management and root-cause analysis skills
  • Strong ability to translate technical topics to non-technical audiences, and vice-versa
  • Own the Customer Data Warehouse
  • Serve as the primary business owner and steward of customer data warehouse (CDW), responsible for driving its maintenance, usage, accessibility and impact.
  • Become the in-house expert on the database landscape, deep-dive root-cause analyses, wrangling disparate data sources, and routine upstream/downstream analyses and debugging.
  • Collaborate with Customer Analytics, Marketing and IT teams to address and resolve data issues.
  • Deliver business and process advancements through creative uses of data and technology.
  • Regularly measure data improvements and metrics and translate into meaningful business terms
  • Oversee custom software tools that perform ETL, maintenance, and matching: e.g., Trillium, Informatica MDM/IDQ
  • Responsible for the quality and timeliness of  customer data warehouse
  • Proactively maintain and monitor data quality metrics and identify strategies and solutions for improvement
  • Understand and translate data quality into business terms
  • Serve as the primary liaison between Marketing and IT
  • Prioritize, shepherd and translate requests for information and business requirements to IT partners, product managers and developers
  • Drive marketing data needs amongst cross-functional systems initiatives and projects
  • Build and execute UAT approaches across data-related Marketing and non-marketing projects, with foresight of complex system interactions and dependencies

MUST HAVE:

  • Bachelor s in Economics, Mathematics, Research, Psychology or related analytical field
  • 5-7 years business experience in database marketing analysis, market research or related field
  • Excellent SQL skills required
  • 5+ years of technical experience in tools such as R, Python, and SAS. Experience with Hadoop/Hive highly desirable
  • Excellent written and verbal communications skills
  • Strong project management skills
  • Team leadership skills and the ability to act independently or with general direction as a senior contributor

Experience with relational databases (i.e. Oracle, Oracle Developer products), decisions support software (Business Objects, MicroStrategy, SAS or equivalent), and marketing automation, data mining or CRM applications

Client Description:

WE WELCOME REFERRALS! CHECK OUT OUR REFERRAL POLICY HERE: $$$$ http://aquent.com/rewards/


WORKING WITH AQUENT

Freelancing long-term with Aquent gets you access to some pretty cool things:

- You're paid weekly

- Subsidized health (including term life and LTD) and dental benefits after your first four weeks of work (averaging at least 20 hrs/wk)

- Access to Fidelity 401(k)

- Access to FSA Program (pre-tax payment toward Bart passes, etc.)

- Direct deposit for your paycheck

- Access to our Talent Rewards Program (we reward for referrals!)

- Access to free online courses via Aquent's Gymnasium, to help you develop your skills: http://gymnasium.aquent.com/

- Access to free online courses via Lynda.com

- Aquent support: your Aquent Agent checks in with you during the course of your contract to make sure you're happy and progressing according to your expectations (we're also there to be looking for new opportunities for you when you're close to wrapping up)