#117847

Sr. Product Marketing Researcher

Location:
Midtwon, NYC
Job Terms:
Temporary
Salary:
Competitive
posted by:
Benjamin Levoy
Date:
05/11/2017

Job Description:

One of our top Fortune 500 companies is looking for a experienced NEW Product Marketing Researcher with previous Global Experience to join their growing global Marketing team. This position can be either based on location in Bridgewater NJ, or be remote. The candidate will oversee Market Research inputs and KPI tracking across their Product & Services Development process with the ultimate goal of incorporating  the customers voice, generating enterprise efficiencies and improve future launches.

New Product Development (NPD) Process, at a Global level.

  • This requires familiarity with best-in-class NPD processes and a solid understanding of various qualitative and quantitative research approaches/recommendations
  • Regarding the innovation piece, this would be an opportunity for someone with an innovation background to apply their skill here as the NPD program is rolled out.

Requirements:

  • 5+ years Exp of Market Research inc. approaches/methodologies, New Poriduct Development Proocesses, KPIs & NPS program exp.
  • Proven global experience
  • Strong presentation and communication skills
  • Solid understanding of service design, Design-Thinking, Cognitive Science, Human Factors/HCL
  • Financial Services Sector Experience a PLUS.

Top Roles/Responsibilities:

  • Globally oversee/advise execution of Market Research Protocols for product development/services & experiences.
  • Identify proper research and testing protocols
  • Determine best KPIs at each stage
  • Recommend testing approaches while offering analytical support to evaluate customer experience performance
  • Partner with multi-faceted global cross-functional teams
  • Managing and executing various selected methodologies & discovery research methods