#117784

Digital Marketing Specialist - Social Media

Location:
Cleveland, OH
Job Terms:
Talent Bridge/Temp-to-Perm
posted by:
Elizabeth Bennett
Date:
05/10/2017

Job Description:

This is a long term full-time position supporting a key client in hi-tech equipment manufacturing.  We are looking for someone who is digitally savvy, highly-organized team member with strong communication skills to join our fast-paced environment. This role will be a great learning experience, and will provide the opportunity to execute digital tactics first-hand. The digital marketing specialist can expect to receive significant exposure and hands-on, practical experience, participating in the development and optimization of digital marketing automation tools, campaign planning, prep and launches, analysis and presentation of results.

ESSENTIAL FUNCTIONS

  • Participate in the set-up and execution of global social media campaigns
  • Day-to-day management of our global social media presence (FB, Twitter, Instagram, LinkedIn, YouTube, Pinterest, etc.)
  • Manage large detailed social and content publication calendar, and scheduling of posts
  • Conduct regular maintenance and monitoring of the global Digital Asset Management (DAM) and Marketing Resource Management (MRM) platforms.  Will train.
  • Report performance of social media campaigns, web traffic, SEO keywords, and content performance.  Will train.
  • Stay up to date on cutting edge best practices within digital marketing, specifically the social media industry, including creative execution, messaging strategies, and media buying, including competitor landscape
  • Assist in other areas as needed (i.e. website, blog, etc.)

POSITION QUALIFICATIONS

  • Strong understanding of digital marketing space, specifically in social & display media
  • Intermediate knowledge of Twitter, Facebook, LinkedIn, and other social media tools
  • Excellent written, verbal communication, and organizational skills with great attention to detail
  • Ability to prioritize and manage multiple responsibilities
  • Strong computer skills; proficient in Microsoft Office suite (Outlook, Word, Excel, PowerPoint)
  • A passion for digital marketing with a clear desire to succeed and develop professional skills
  • Excellent copy editing and proofreading skills
  • Experienced user of MS Office Suite is helpful

EXPERIENCE REQUIRED

  • Active on social media and experience in social content development preferred
  • Knowledge of social media management platforms a plus
  • 3-5 years’ experience in marketing communications and project management in a corporate environment preferred

Client Description:

Aquent Studios provides custom-tailored consulting and outsourcing solutions. Our team of consultants, project managers, and creative professionals brings decades of experience to help our clients expand their capacity in marketing communications, content development, and creative media. Aquent Studios is a division of Aquent, which is the world’s largest marketing staffing firm. Aquent is privately held and headquartered in Boston, Massachusetts. www.aquentstudios.com