#114918

Digital Testing / Optimization Consultant

Location:
Boca Raton, FL
Job Terms:
Temporary
Salary:
Hourly (Contract)
posted by:
Amirah Salim
Date:
03/03/2017

Job Description:

Aquent's Fortune500 client in Boca Raton, FL is looking for a Digital Testing/Optimization Consultant for the duration of an 8-month contract (40/hrs, 5 days, onsite) with strong potential to extend beyond.

Overview:

Sr. Digital Testing and Optimization Consultant’s primary role is to drive digital testing program success. This role is a senior position and is expected to provide technical leadership and mentoring to junior members of the team as well as interface directly with executive stakeholders.

Sr. Testing and Optimization Consultant is responsible for:
•Delivering incremental revenue goals through testing initiatives
•Developing marketing A/B testing roadmap
•Aligning leadership and cross functional teams on key objectives and priorities
•Establishing and enforcing testing Process
•Improving business performance metrics by focusing on most impactful areas
•Communicating test results and providing recommendations
•Creating positive testing culture throughout ecom
•Educating rest of the organization on A/B testing
•Outlining future business needs and new capabilities
•Supporting digital and enterprise initiatives
•Delivering customer insights and actionable learnings through testing

Sr. Testing and Optimization Consultant is a cross-functional role with the focus on digital marketing but works in concert with engineers, creative, developers, and central marketing groups. Sr. Testing and Optimization Consultant is a self-starter who can prioritize against many competing initiatives, works on multiple projects concurrently and can move quickly in a fast pace environment.

Responsibilities:
•Deliver incremental revenue through A/B testing
•Develop and execute 2015 digital testing roadmap
•Establish and enforce solid A/B testing process
•Analyzing data using SQL, SAS or statistical modeling
•Create positive testing culture within the organization
•Deliver customer insights and actionable learnings through testing
•Communicate test results and providing recommendations
•Support digital and enterprise initiatives
•Improve business metrics by focusing testing efforts on most impactful areas

Requirements:

Technical competencies:
•Experience in statistical analysis
•Experience in SQL
•Experience in Javascript
•Experience working with behavioral and online media data sources
•Experience working with data visualization tools such as Tableau or Spotfire

Other Skills:
•Have proven analytical skills
•Have the drive to innovate and drive actionable results
•Have the ability to prioritize, focus on ideas and features that will have significant impact and value
•Design experiments and test hypotheses