Every now and then someone bothers to make a comment on one of the blogs I write, either down below, or on social media. And last time, someone suggested the qualities I was describing as being necessary for job hunting, were much the same as being an entrepreneur. Fair call.<\/p>\n
Of course, most job hunters, not all, but most, might not necessarily think of themselves as entrepreneurs at this point in their careers. But they should. Here’s why: <\/strong><\/p>\n Entrepreneurs know the power of a brand. You are your own brand<\/a>. Define it. Promote it.<\/a><\/p>\n I once heard the number one quality for success in entrepreneurs described as ‘stick-to-it-ness’. Entrepreneurs keep going<\/a> until the job is done. Or in this case of job hunters, until ‘the job is own'. And they’re more than happy to test, measure, revise, adjust, adapt and improvise along the way. You should too.<\/p>\n And finally, well, actually, I’m sure there are many more similarities also, but for brevity, I’m going to call it quits at three.<\/p>\n So finally, they focus on the problem they’re solving. It’s all well and good to fall in love with your own product. Or to be passionate about what you want to do with your time. But generally speaking at least, customers don’t care about your hopes or dreams. And neither do potential employers.<\/p>\n They don’t care how much you want to earn<\/a>, that you want a big break, or to buy a new car, or anything else.<\/p>\n They have a problem to solve, and you need to understand what their particular problem is, and present them an elegant solution — you! But you packaged<\/a> in a way that makes it easy for them to see how you solve their problem.<\/p><\/blockquote>\n1. Know your brand<\/span><\/h1>\n
2. Stick to it<\/span><\/h1>\n
3. Solve a problem. (Theirs, not yours.)<\/span><\/h1>\n
Be the solution<\/strong><\/h3>\n