I was reading the latest advertising, marketing and media news on the Australia’s B&T web site the other day and saw an announcement that up to half of the companies within STW Communications Group’s stable may introduce a nine day fortnight for staff in a cost cutting measure.
The CEO said it was a more creative way of trying to manage through tough times and could help prevent job losses across the group which includes companies like Singleton, Ogilvy and Mather, Massive and Ikon Communications. Other companies like Network Ten, ACP Magazines and News Magazines are considering similar options.
I think it’s an interesting concept. Yes, you get less pay, however every fortnight you get one day off. Perhaps this may be quite appealing to some. Things like a haircut, a facial, lying on the beach, or seeing a movie during the day (very indulgent!) come to mind. Never mind the fact that this type of initiative could prevent hundreds of staff cuts in these tough times.
Anyway, that’s my opinion, but I’d be really interested in yours…