Where would we be without SMS, BBM, Facebook, and MP3s? Youth discovered them first. Find out what’s hot and what’s not in the Youth Mobile Age in this webcast presented by Graham Brown from mobileYouth. mobileYouth tracks emerging trends and culture amongst young mobile consumers worldwide for clients from telecommunications and handset OEMs to sports brands, soft drink labels, banks, ad agencies, record labels, television channels, online social networks, game companies, and a whole array of youth-focused brands.
Gone are the days when vendors of luxury apparel and accessories relied on print ads, decked-out mannequins, and elaborate storefront displays to lure